[–] joeyo 16y ago ↗ I wonder how common restaurant menu A/B testing is... [–] zackattack 16y ago ↗ Dan Ariely gives a more detailed synopsis in his book Predictably Irrationalhttp://www.amazon.com/gp/product/006135323X?ie=UTF8&tag=...Derek Sivers summarizes the book here in case you don't want to buy the book but I certainly recommend having it as a referencehttp://sivers.org/book/PredictablyIrrational
[–] zackattack 16y ago ↗ Dan Ariely gives a more detailed synopsis in his book Predictably Irrationalhttp://www.amazon.com/gp/product/006135323X?ie=UTF8&tag=...Derek Sivers summarizes the book here in case you don't want to buy the book but I certainly recommend having it as a referencehttp://sivers.org/book/PredictablyIrrational
[–] mishmax 16y ago ↗ "Menu design draws some of its inspiration from newspaper layout, which puts the most important articles at the top right of the front page, where the eyes tend to be drawn. "Is this true? I thought eyes are drawn to top left?
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[ 3.6 ms ] story [ 19.6 ms ] threadhttp://www.amazon.com/gp/product/006135323X?ie=UTF8&tag=...
Derek Sivers summarizes the book here in case you don't want to buy the book but I certainly recommend having it as a reference
http://sivers.org/book/PredictablyIrrational
Is this true? I thought eyes are drawn to top left?