Trying to find an article about the extreme lasting value of Text

So I read this deeply inspiring article/blog post which discussed in detail concepts such as hieroglyphics, compressibility, comparison to imagery, lasting value, communication per bit value, explanatory power, non-degradable characteristics of the text format. And more.

I really want to find it again, but seem to be having trouble. Would appreciate anyone's help; I know one of you here has also read it, and if not, when we find it, you definitely should.

Thanks so much!