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Interesting how this company does not explain on their site "how it works" and along with not providing a direct global and standard way to contact them.
Hey there! Would love to update copy to make sure it's clear for you. Current home-page says "Recurring funding for artists and creators. Creators receive millions of dollars each month in support from their patrons." with a link to https://www.youtube.com/watch?v=wH-IDF809fQ and a link to help center ( https://patreon.zendesk.com/hc/en-us/requests/new ) in the footer. What would you like to see changed?
You could start by adding what you do, what your website does, and how it works to the ABOUT page.

The cutesy pictures on the ABOUT page say thousands of words of nothing.

If I want to know what a company does, I go to their home page. If I want to learn more about where they are located, their size, their history, who works there, etc., I go to the About page.

Maybe they are missing a "how it works" page. I know the video explains it, but many people don't have time for it.

Their site is infected with "Let's Make Big Fat Pages" syndrome with overlarge graphics and little text.

A few paragraphs work faster. I don't have time to watch a video on every throwaway site I visit from a link.

EDIT: http://www.noteslate.com/ is a perfect example.