There are probably plenty of other countries where budget hotels are similarly bad and could benefit from the same treatment that Oyo gave to Indian hotels.
Breaking into countries where there are existing widespread budget options like the US, UK, etc. will probably be much harder since there's not that immediate niche to fill. There are unbranded hotels/motels here in the US that could benefit from joining a brand but there's not that vacuum of decent low price chains to fill.
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Breaking into countries where there are existing widespread budget options like the US, UK, etc. will probably be much harder since there's not that immediate niche to fill. There are unbranded hotels/motels here in the US that could benefit from joining a brand but there's not that vacuum of decent low price chains to fill.
1. leverage internet
2. renovate the hotels with quality control
3. build the brand for peace of mind.