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Is this a social commentary joke? It must be.
I really hope so. If it is, the creator needs to drop better hints because clearly the absurdity of the concept in and of itself is going to be lost on most people, as the VentureBeat post demonstrates.

The registrant email associated with the getrumblr.com domain is me@jackk.im. jackk.im is the website of Jack Kim, who lists himself as the co-founder of OneTune.fm, a current Stanford student and former founder of Benelab, "a web-based nonprofit startup dedicated to harnessing the immense power of web search to fund incredible causes."[1]

[1] https://www.linkedin.com/in/jack7kim

The founders already went public with the information in this interview with CBS 5 Phoenix. Matt Henderson and Jack Kim, New York City.

http://www.kpho.com/story/30460494/app-connects-strangers-wh...

This Matt Henderson[1], who is the "Chairman & Chief Executive Officer at Juhász & Associates, LLC", "a digital branding agency passionate about genuine and sincere human engagement," has been retweeting Rumblr's Twitter account. You really can't make this stuff up.

I wonder if the founders are going to eat their own dog food. By the looks of their photos, I'd guess not.

> “We're kind of all hands off after people meet,” said Jack Kim, the second half of the Rumblr duo. “Beyond that we don't condone any specific type of violence and we do specifically state when you sign up, we're not legally supporting any of what you're doing here.”

This is perhaps the best proof yet that you can get into a school like Stanford even as an idiot.

[1] https://twitter.com/juhaszhenderson

Fight Club ... has changed.
Rule #1 of fight club is, don't talk about fight club.
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I thought we were not supposed to talk about fight club.
Duelling

71. Every one who (a) challenges or attempts by any means to provoke another person to fight a duel, (b) attempts to provoke a person to challenge another person to fight a duel, or (c) accepts a challenge to fight a duel, is guilty of an indictable offence and liable to imprisonment for a term not exceeding two years. R.S., c. C-34, s. 72.

Criminal Code of Canada.

http://laws-lois.justice.gc.ca/eng/acts/c-46/page-24.html#h-...

Well that just makes me really want to fight some Canadians.
What's the legal definition of 'duel'? Is it any kind of fisticuffs? Pistols at dawn? How do martial arts schools operate, then? Is 'half-strength' sparring allowed? Full-strength?
The common definition of a duel is: FIGHT TO THE DEATH. Typically with weapons, not limited to pistols, and pre-dating pistols, swords were used.

And the above cited law states that it's illegal to CHALLENGE someone to a duel OR ACCEPT SUCH CHALLENGES. Probably because it's interchangable with threatening to murder someone. Note that the provided law doesn't mention the actual fighting OF a duel.

They should call it social non violent fist interaction.
That just means they'll call it the "Uber of fighting" or something equally silly, because it's so super subversive.

I kinda hope this is real, just because I'd like to watch the can of worms unfold.

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If it is real, it will surely be crushed under the weight of lawsuits.
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This give me an idea: Grumblr. It's like Rumblr, but for gay fistfights!
Washington State law allows for mutual combat. Police will even referee. https://www.youtube.com/watch?v=3bRp2-ihx10
You blew my mind. Not in a good way, but still.

Who's responsible for any damages? What happens if one of the combatants dies? Or falls awkwardly and won't ever be able to walk in a normal fashion? Can you hand in a notice at your place of employment, saying "So, I had to fist-fight a random dude and broke my hand, can't come in for 2 weeks minimum"?

Sorry. That is insane.

People frequently die from fist fights which lead to second degree murder charges and anywhere from a few years to 20 years to life in jail depending on the state, the judge and past criminal records.
frequently?
Check out this:

https://www.fbi.gov/about-us/cjis/ucr/crime-in-the-u.s/2011/...

Deaths per year (trending down is nice!):

    Weapons	        2007	2008	2009	2010	2011
    Personal weapons 1	869	875	817	769	728
    Other or not stated	1,005	999	904	872	853
Anyway, broken jaws and teeth are really expensive to fix. Like a bottomless depth of debt could result due to liability and personal injury. Even if you don't go to jail, it could be a life changing event in a bad way.
Uh, sort of, yes.

https://en.wikipedia.org/wiki/Rabbit_punch

http://www.fightingarts.com/forums/ubbthreads.php?ubb=showfl...

You'll probably want a degree of comraderie in a fight, otherwise you might be gambling with your larynx or maybe some other valuable vital organ.

Doesn't have to be that extreme in many cases it can be just a concussion which leads to intracranial swelling you feel "fine" till you go to bed and never wake up, other common side effects of getting repeatably punched in the face also include things like an increase likelihood of having a stroke due to blood cloths forming within cranial blood vessels (Circle of Willis, Cerebral and Lenticulostriate Arteries).

Killing a man with your fists isn't that hard, much training in various full contact martial arts actually goes into practicing how not to kill your opponent during a fight.

Often enough that I wouldn't take a chance with my health by trying this app.

I've also practiced martial arts for over 20 years. I know that while I can hold my own in a self-defense scenario, arranged fights are another story entirely. Even untrained people get in lucky shots, you make mistakes, you have a bad day... and there is no guarantee that your opponent will not have their own 20 years of training.

Or your opponent could be a psychotic jerk, and will just gouge your eyes out.

Fights with strangers is just a bad idea.

Honest question, would you rather fight a much larger person than you and could break your jaw with a single punch or someone who had 20 years of martial arts training?
Someone with 20 years of martial arts training. No question. Because the odds are that they also will know how to win a fight without permanently hurting you. You may end the day beaten and bruised, but probably not broken.
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Do you have to have insurance before fighting in case of a beat down or broken bones? Are the fighters checked when they arrive for a fight to make sure there isn't a knife, gun etc.? And what exactly is a casual fight?
This is illegal in most jurisdictions around the world.
This would be a perfect satire of Tinder, I'm having a hard time believing this is serious, or legal?