What is Haskell’s primary feature? (blog.tmorris.net)

> Haskell’s evaluation model and its implications is perhaps its most widely misunderstood feature. While the benefits are (enormously) enormous, they are far too deep to consider writing a short article about.

That strikes me as... bad marketing. You have to have an elevator pitch for your language, or at least a concept that you can use to win people over.