HN Explorer

Ask HN: Rebranding a startup tech recruiting agency

2 points by schwolf ↗ HN
Im going straight to the community to which we service for this request.

Our small recruiting agency has a client base made up of 90% startups under 80 Headcount. We only recruit software engineers. Many of our clients are YC companies. We are based in SF and service SF and NYC startups.

Problem: Our current name is not relevant. Im asking for your help in re-naming our 12 person company. This name will likely live on for a decade or more and will service the same community many of you work in.

Keywords describing us: efficient, precise, relevant, highly curated, ethical, agile, high-touch.

We are recruiting engineers working on innovative tech stacks and typically working directly with Founders and CTO's.

Im grateful for any and all ideas.

6 comments

[ 2.0 ms ] story [ 24.6 ms ] thread
humbleMouse
Send me an email. I will be a potential candidate to hire.
schwolf
Would love to help but Ive used every data science resource I have to find your identity but ive failed. Maybe a last name and city you reside in will be sufficient...
oswalpalash
Well I wanted to read some ideas here myself, anyways some that come on the top of mine are : Sourcing Tech, Techruiting, StartupTech etc.
brudgers
What data supports the value of a name change?
schwolf
Not so much data driven. Catalyst is Founders deciding to go in different directions with company. Essentially splitting off and going separate ways.
rajacombinator
Doubt the name really matters much. Just avoid anything too Dilbert/Office Space/Motivational Poster sounding. Schwolf Recruiting sounds fine, for instance.