PSA: Google AMP launching tomorrow

Google will begin serving Accelerated Mobile Pages (https://www.ampproject.org/) tomorrow! For those unfamiliar, AMP is a new HTML format designed by Google for mobile content. It’s designed to load instantly and is expected to have a big impact on SEO (via significant page load speed advantage).

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You can follow the official documentation to build your AMP pages https://www.ampproject.org/docs/get_started/create_page.html

Pros:

- Full control

- Lots of customization opportunities

Cons:

- Can be difficult if you’re not a developer

- Can be a time consuming process

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Or install some of the WordPress plugins that are now available...

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Official AMP plugin by WordPress https://wordpress.org/plugins/amp/

Pros:

- Super simple to use

- Plug-and-play approach

Cons:

- Very little configuration options

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Google AMP Pages by PageFrog https://wordpress.org/plugins/pagefrog/

Pros:

- Includes mobile previews

- Ads and analytics support

- Packaged with FB Instant Articles support

Cons:

- Can get a little confusing with all the options

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Happy AMP'ing!