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So, it's an iPad Air with stylus support for an extra $100? I'm surprised that Apple's response to declining tablet sales was to raise the price.
$100 more for pencil support, next-gen processor, huge camera bump, hardware keyboard connector, and that cool true tone thing all sound about right to me.

I just don’t get the naming. Does this mean the iPad Air is end-of-the-line? Or will there be an iPad Air 3 someday that is simply an iPad Pro without the connector and Pencil? weird

So every time a faster processor comes out, the MSRP should increase? I thought the whole point of technology was faster for cheaper. Apple's iPad Air design was stale and everything you listed was iterative improvements that could be expected from any manufacturer trying to compete. But maybe that's the problem: Apple has no competition in this segment, unless you count $2,000+ Microsoft Surface tablets.

Honestly, Apple's pricing is a joke, but I'm sure plenty of people will swoop in to defend them.

So every time a faster processor comes out, the MSRP should increase?

First time this happens in a while, as far as I can recall. FWIW I agree with you, Apple is basically forcing you to pay for the iPad Air + memory upgrade (but worse!) if you want this device. It's an obvious margin-increasing move on a product with declining popularity.

Best to wait until it's inevitably discounted everywhere.

And still +$130 for cellular.

I really think Apple needs to accept lower margins and hit some price points that would get its devices in more hands. By only compromising on margins, it would not be compromising on product quality.

So they probably have the number 1, 2 and 3 most sold phone, and the 1, 2 and 3 most sold tablets (ipad pro is outselling the surface pro already) but you want to "fix" them by removing their profits/margins and getting into more hands? Did you watch the event? 1 billion apple devices in the wild.. And they need to get into more hands?..
Looks like the new iPhone is indeed a price cut. Let's hope we see more of that.

Apple still trails total market in phones, tablets, notebooks, TV devices, and computers so I don't think it's quite game over yet.

I dont get it, aren't tablet sales declining? I was waiting for this to finally get an iPad as a secondary device for reading and netflix watching but a $100 premium over the previous generation?...
I'm in your same boat, and my response to both of us (I guess??) is that the iPad air is now $399 out-the-door, which is a damn steal for a device that'll last for many years.
The Air is still there, and actually got cheaper. It seems a bit of a stretch to call this a price increase.
Camera bump is nice upgrade
Honestly, I always liked the somewhat mediocre camera. I feel like it kept the number of iPad photographers at weddings to a minimum.

Go look at pictures from a recent wedding on e.g. Facebook, and mentally replace all those phones with iPads. Awful.

I hope we see new iPhones with 256GB of storage this year as well.
I am shocked by Apple's lack of commitment to making an actual productivity oriented computer in the form factor of a tablet.

The iPad Pro is likely a reaction to the success of the Microsoft Surface-- but the reaction is not much more than a name change and split screen. The Surface on the other hand actually is a productivity machine. Why isn't Apple diving fully into this area?

What success? iPad destroyed Surface sales by an order of magnitude last quarter 16.1M to 1.6M.

Even the iPad Pro alone outsold all MS Surface products despite only being introduced midway through the holiday quarter.

Bad comparison IMO. The tablet market is distinct from the productivity tablet market. What percentage of those ipad are replacing laptops?
It's not a bad comparison.

The question is why is Apple not diving into a "productivity machine" like the Surface. The answer is that the iPad Pro is selling better than the Surface. That is: Apple isn't building the Surface because they built something that sells better.

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Who's talking about laptops? OP brought up that the iPad Pro is a reaction to the Surface, then the reply said that the Pro destroyed the Surface in sales. This has nothing to do with laptops, even if the sales on productivity tablets are pathetic, the Pro still seems to be winning those pathetic sales.
> What percentage of those ipad are replacing laptops?

Think about what you're saying, why would replacing laptops be a priority for Apple if they can outsell hybrids 10 to 1 by focusing on making a great consumption device?

Apple and Google are focused on the mobile computing platform of the future which already outsells pcs with the gap widening every year.

Instead Apple uses their OSX product lines to compete in the pc market.

According to IDC:

> We believe Apple sold just over two million iPad Pros while Microsoft sold around 1.6 million Surface devices

So 2m Vs. 1.6m, the remaining 14.1m devices are an entirely different class at an entirely different price-point.

The iPad Pro did outsell the Surface line in one quarter, but it is worth noting that the Surface Pro 4 was a minor upgrade, whereas the iPad Pro was a brand new class of device for Apple.

Where Microsoft has been making in-roads with the Surface Pro line in particular is corporate/enterprise ultrabooks. The iPad, even the "Pro" doesn't have an answer to that.

This is some warped stats findings. You want to divide iPad sales because it's in a different class yet compare them with all Surface tablets and Hybrids combined but still elect not to include MacBooks in this separate class.

Apparently iPad Pro and iPads are in a different price point but the current Surface product lines: Surface 3, Surface Pro 4 and Surface Book which are nearly doubled in cost respectively, are not. Then apparently an iPad with a larger screen is a brand new "entirely different" class, but Surface Tablet and Surface Books are not.

Then you go on about the launch quarter like it's the only reason why iPad Pro outsold all Surfaces, but both iPhone and iPads go on to outsell their launch quarters in the next year - this is what you get when you grow sales.

I'm surprised you didn't top it off by saying that Apple deliberately withheld introducing the iPad Pro to midway through the quarter so they could sell more units in that quarter.

People buy the Surface to run the desktop Windows apps though - which is something Apple can't offer. If we were talking Surface RT exclusively it'd be different...
Drop your favorite Windows version into VirtualBox on your macbook.
Have all iOS tablets outsold all Windows tablets though, or just the one brand (Surface)?
Microsoft had to go through an extremely painful and still incomplete transition to make windows suitable for tablets. If apple tries to make a mac tablet then it will be a horrible experience. They can't fix the fact that mac apps are designed for mouse/trackpad interaction and dense UI, not pen/finger and big targets.

And as for making an iOS tablet that's more suitable for productivity, the iPad Pro is that device, and basically as good as it gets.

I think the current view that iOS takes of file management takes it out of the realm of "good productivity device", full stop. The hardware is there. The software isn't particularly close yet, in my opinion.
I never understood this. Who wants to mess around with the file system? 95% of users probably don't care where or how the OS is storing your data. They only care that they can access it when they want to access it. The only people that care to have that granular control over the file system are the people that want full control over the device too and those are not the demographic for iOS. iOS is all about making it simpler for people to do the things they want to do. Manually managing a file system is the opposite of simple.
Because the convoluted process of getting Application B to work with an item created/edited by Application A is incredibly tedious in the iOS model. In my opinion, while it works well in single-app circumstances, iOS' model is completely backward, from a user standpoint. An app is simply a tool that allows me to accomplish some goal. So it's not that I want to mess with the file system as much as I want to work with some file, and the app-centric model robs you of a lot of productivity when trying to accomplish this - especially if you ever need to switch back and forth between apps to work on a single file.
Can you give an example of this? Nearly every app that I've needed to switch between offers some kind of ability to open the file using the share menu. Especially when I can throw Dropbox or iCloud into that mix, I've yet to come across a situation where I couldn't open 1 file in 2 different apps.

Am I missing your point or is there more nuance to your particular situation?

Well, my point was that the share menu is an app-centric model that is horribly inefficient - not that it can't be done. Unless all of the apps you are using have incorporated Dropbox or iCloud into their model, those don't help you without an exposed file system. I think it's telling that one of the most successful portions of iOS has been Photos - which has an (in effect) exposed file system.
Power users are people who take multiple software tools and play them like the conductor of an orchestra, crafting from them a powerful metatool with the combined features of all, often with gap fillers and automators, such as shell scripts, AppleScript, cron jobs, Apple Automation, etc.

They tend to apply dynamic subsets of this power tool to "projects", kept in "project folders", containing images downloaded with one tool, edited with another, graphics generated in a third, code edited in another, marketing docs written in yet another, data fetched by a script to be opened by a spreadsheet app, turned into a chart and combined with the marketing doc into a PDF-based presentation....

And Apple builds some hardware that would be great for adding powers to the metatool (quick, finger-drawn sketches turn into useful charts to be merged into some other doc with layout manipulated by hand...) but Apple's position is that their target customers are really far too...limited to be able to understand hard stuff like "folders" or how to even find their files after plugging a thumb drive into a USB port, so no folders, no USB, no confusing "orchestra", just sit back, poke an app button and buy something from one of our nice stores (you understand shopping, don't you? Poke the button), notice how thin it is, poke an app button and watch a nice video, notice what a nice shade of pink, uh, "rose gold" it is, poke an app button and distract yourself with FaceBook, express and opinion about a celebrity and, since we're always adding new ways to buy things, maybe treat yourself and buy something extra....

It has worked wonders for them financially, so I can't fault their logic (bemoan it, yes, but not fault it), but this is no equivalent of a power user OS with a real file system.

If a power user needs to do all of these things, chances are they aren't going to even think of trying to do this all on a tablet ala iPad. People use tablets to do simple tasks (check email, browse web, basic photo/doc editing, etc) that don't require something at least as big as a laptop. It's supposed to be a simple environment for doing simple tasks quickly. It's meant for people wanting a device that Just Works (TM) without getting bogged down in trying to get App A working with App B with App C with App D. This really is a non-issue and will always be one.

If you need to do some heavy work, do it on a laptop. You can buy tons of different laptops now that are very thin and don't take up much more room in your backpack than a tablet would. If you need any more power, then rent a compile server. There is always going to be a cost for having a portable device, it's that you won't be able to get all of your work done on it.

The real issue is when OS developers try to push this simple, tablet environment to devices that shouldn't need it.

There's no touch, no pen, no direct drawing or manipulation on any Mac laptop or desktop screen, and Apple says there never will be, because nobody wants it.
Sure, but Apple also said that no one wanted a stylus on a tablet. If the technology and market exist to do it well and make it a success, they'll make it. Touch and pen manipulation on laptop and desktop screens so far have done little to show that this is something any significant portion of the market actually wants.

Personally, I have two touch-enabled laptops and the only time I interact with the touch screen is when I try to point at something in conversation and am unpleasantly surprised when it moves the cursor.

Then I guess I just disagree with you. I'm a web developer/designer. I'm very familiar with having different tools, workflows, and project folders. That's not the kind of thing that's useful on a tablet device. Can I probably do some development (or similar work) on a tablet? Sure. Is that really the best place to be doing a multi-tool, multi-pronged task? Definitely no.
If you have to rely on a third-party service for something as basic as sharing a file between two apps on the same device, then that is a major failure on the part of the device maker.

The idea of sand boxing is a good one, but there needs to be an option for those of us who know what they are doing, or are willing to take a risk. I shouldn't have to rely on cloud availability constantly.

The Share/Action menus in iOS are global for the OS. What do you mean by third-party service? If you can open a filetype in an app on iOS, it'll show up on the action menu for that type of file.

I don't understand what you're trying to say. There's no failure of the device here that requires a third party app.

I was responding to the idea that you have to have iCloud and/or Dropbox sometimes to exchange files with another app on the same device.

Sure, if you want to exchange with another device - but not an app.

>If apple tries to make a mac tablet then it will be a horrible experience.

The Microsoft solution was painful because it was based on the insane premise that all software could run on all devices - as if anyone really needs the full version of Adobe CS or Visual Studio on a mobile, or wants Candy Crush taking up all the available pixels on a 30" monitor.

Apple will do something less insane. There's already overlap between the OS X and iOS touch classes.

I wouldn't be surprised to see a future iPad sold as the next Mac keyboard/remote display a few generations from now, when the tactility is a little better.

It's not that we need the full version of those things on there, it's that we have the ability to have them. /s

It's the same situation when people pretend like the Play App Store is better than Apple's App Stores because anyone can put anything on there without having to go through Apple first. In theory, yes, it's great that you have the freedom to do that and that Google doesn't act as the arbiter of your precious apps. In reality, though, the Play Store is a cesspool of crappy apps. When I got my Nexus 7, I tried to install the Netflix app from the Play Store. There's multiple Netflix apps (all called "Netflix") that claim to be from Netflix, Inc. I don't know if they've fixed that now, but just the fact that something like that can happen is crazy.

Everyone's so caught up on whether or not they could [do something] that they never stopped to think about whether they should [be able to].

(Complete conjecture)

I think it's because it's in their best interests to not have that form factor be a 'thing'. Apple wants to sell you a macbook and an iPad, not a single Padbook. If they don't enter that arena, then they force Microsoft to do all the work to get the market there (if at all), when they can come up with a me-too form factor device without any real lost headway.

If anything, Apple wants the iPad Pros to replace Laptops for most people. They clearly are hardly interested in Macs and power users anymore as most upgrades go without an Event and mac sales are a minor factor in their gigantic revenue.
Because it doesn't make sense to get any "real" work done on a tablet OS / touchscreen for many people. They have the MacBook if you want a small productivity machine.
To be fair it is a great productivity computer for all fields other than IT.
I disagree. I work in a law office. Almost everyone is issued a laptop, desktop, and, if they want, an iPad. iPad is fine for reading documents or e-mail, but awful for actually creating anything. Our office has found the keyboard is terrible, cut and paste is a pain, and people prefer a real filesystem. Nobody in our office does any real work (i.e. writing) with the iPad except reviewing documents while sitting in court or an airplane seat. Everybody I know just treats it like a giant phone.
Has anyone in your office tried using an iPad with a bluetooth keyboard? In my experience, it's far less painful. There's a reason Apple Stores carry these[1]: it's just one more (light) bit of padded plastic to drop in your bag, and then you can work on the plane and so on. (If you're at home, I'd recommend using an actual Magic Keyboard if you've got one, but those aren't quite as convenient in portability terms.)

[1] http://support.logitech.com/en_ca/product/keys-to-go-ipad

I (and others in the office) have. You are right that a bluetooth keyboard does pretty much solve the typing issue, and using the actual Magic Keyboard over the floppy iPad-specific keyboards gets it significantly closer to the feeling people are accustomed to. Definitely necessary if you are going to be working on a document (or replying to an e-mail with more than a sentence), but for myself there was still a huge productivity barrier by having to go from the keyboard to screen for mouse actions (scrolling, selecting text, hitting a button). The keyboard/trackpad combination allows both typing and mouse actions with minimal movement on the same plane. It sounds a bit lazy or silly, but I found having to pick one's hand up and poke something on the screen was pretty disruptive.
I'm not sure what the point of having a tablet if it must look and be used like a laptop.

The other thing with these keyboards is that when the tablet is held in table mode, you have your fingers on the keys, which is a pain.

I tend to agree with the post above. Good for reading, not the right tool for editing.

Because you don't always have to use it like a laptop; most of the time you're not editing, so most of the time you're not using the keyboard.

This is the same as, say, people who prefer to use laptops docked to a large screen with an external keyboard and mouse. Most of the time, they can get away without needing all that, which is why they have a laptop instead of a desktop PC plugged into the same peripherals. But sometimes, for an especially heavy-duty task, it's good to be able to temporarily assume the next form-factor up.

Yes but then you have your fingers on a keyboard when you revert to tablet mode. Unless they leave the keyboard in a suitcase.
Right, that's what I meant. You set aside time as "productivity time" where you get the keyboard out of your bag; once you're done, you pack it away.

Works well for me (fiction writer), but might not work for people whose workflows involve constant distraction.

I'm surprised you issue them desktops; why not a laptop with a docking station?
There's no such thing as a docking stations for MacBooks.

(There are USB docks but they cannot really compete with real docks as they are available for PC notebooks. And Apple does not sell an external Retina screen either.)

I disagree. There are a number of options here, but my personal favorite is the Belkin TB2 dock. Plug in two cables (power/TB) and I have three external screens, wired keyboard, multiple USB3 plugs, gigabit Ethernet, and a decent audio line out.

If you prefer something exactly like a dock where no cables are involved being plugged in manually, there are several solutions available. Henge Docks, Landing Zone, and BookEndz are some examples.

Also, Apple may not sell them, but it's definitely possible to connect a 4K external display that's HDPI (aka Retina, minus marking speak).
A Thunderbolt dock is very functional for a laptop. You can hang a large display, keyboard, backup storage, and wired ethernet off the dock and just plug in two cables -- Thunderbolt and power. Various OS niceties make it work well.
I'm with you. A major pain is that mails cannot be added to be iOS version of our CRM … on the Mac, we have Mail.app integration.
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> Why isn't Apple diving fully into this area?

Because it is very hard? It cost Microsoft a disastrous version of Windows and lots of pushback by customers before they got their productivity OS working both on a tablet and desktop.

Surface has not been much of a success:

http://www.theverge.com/2016/1/28/10858474/microsoft-earning... http://www.theverge.com/2015/10/22/9599674/microsoft-q1-2016...

Apple fundamentally doesn't believe in a hybrid laptop/tablet "productivity" machine (for good reason, debatably). The iPad Pro is an attempt to bring iOS into the realm of productivity, rather than merging the experiences of iOS and Mac OS X.

Or, to put it another way: the iPad Pro is a device that takes the productivity apps already written for iOS, and enhances them by giving them more of what they need (screen real-estate, fine 2D input control, GPU power, etc.)

The Surface series, meanwhile, creates a new platform; new apps (or at least new major versions of apps) have to be written to truly take advantage of it.

Not true, as far as I can tell. I use mine for the usual tasks (ssh, Chrome) and photo editing (Lightroom and Photoshop). Chrome, Lightroom, and Photoshop are the exact same versions I have on my desktop, and work perfectly on the Surface, including understanding touch and the pen. It's great. Nice screen too.

The iPad has potential, but Lightroom for the iPad is crap. You can connect an SD card with RAW files on it to the iPad... but Lightroom can't read them. Won't even show you a preview (even though Apple's built-in app can). Not good.

The iPad Pro is a way better device on paper than the Surface. But being able to run every Windows program ever is better than being able to maybe get a stripped-down version of the software you're used to.

I imagine sales numbers between iPad Pro and Surface Pro 4 are orders of magnitude in favor of the iPad for two reasons. One, the Surface Pro 4 competes with every Windows laptop ever -- there are many cheaper ways to get all your favorite Windows programs "on the go". Two, I bet a lot of people bought the iPad Pro imagining things like Lightroom would be useful, discovered they aren't, and put the iPad in the drawer two weeks after buying it. I loved my iPad for the first two weeks after I bought it. Now I don't know where it is. Dead in a drawer somewhere, no doubt.

A fiddly add-on keyboard is never going to make for a good productivity experience. I'd rather use a proper laptop with mittens than try and get anything done on a Surface that isn't the Surface Book. What's the point of making an OS X machine in tablet form factor when a MacBook is almost as thin and light and has a real keyboard and touchpad?
> A fiddly add-on keyboard is never going to make for a good productivity experience.

I would suggesting trying a "fiddly add-on keyboard" first before saying that :). Maybe the iPad Pro's keyboard is like that and I certainly thought that about the surface pro 4 until I decided to spend some time playing with it. Coming from only Macs for the past 6 years I gave in and bought a surface pro 4. Then I did the launch hackathon with it where I coded for 48 straight hours.

It's a FANTASTIC productivity device. Granted it may not be the best fit for everyone but I wouldn't cast absolute doubt on it without spending some time playing with it.

> What's the point of making an OS X machine in tablet form factor

I don't think anyone specifically said it had to be OS X but it would be nice to have a touch screen and have access to iOS apps at the same time at you have access to "real" apps to get work done. I had an iPad before giving it to one of my kids because I couldn't do very much on it productivity wise. As a programmer who doesn't work on games: 99% of my code could run, without issue, on an iPhone 4's processor. I wanted something portable that I could read with, play casual games on but also get real work done. iOS just can't do that for many professions.

My dad uses a Surface 2 as his primary computer. Using the TypeCover drives me up the wall. The newer ones on the Surface Pro 4 don't seem much better. It might work in a pinch, but I don't understand why you'd actually prefer to use it over something with a real keyboard.
I wouldn't say it's preferable to a real keyboard but as far as foldable, portable keyboards go I'd say it's the best (especially since it's USB and not bluetooth based; bluetooth are just too prone to interference, repeating character issues, etc (at least I've yet to use a good one)).

It's a pretty good compromise, in my opinion, for someone looking for a full fledge computer that can also have the portability and usability of a tablet.

This is the most delusional response I've ever seen. The Surface is not a success by any measure.
The iPad Pro is a continued drive toward what the iPad has always been intended to be. It's a touch-centric computer that does away with some of the old interaction patterns and problems of the past (creating new problems all its own ;)

Apple is making the bet that people want to use apps that are all designed with touch interfaces in mind and that people prefer a simpler computing model. Microsoft is betting that backwards compatibility is more important.

Also notice that this is a repeat of Mac OS vs Windows in the early '90s. Then, part of the reason that true Windows GUI programs replaced DOS as fast as they did, and we didn't have a period of "Windows as a way to show multiple DOS Windows" was that people (Microsoft being an important one) had to learn GUI programming to support the Mac.
It's not a reaction to the Surface. That probably explains why it doesn't do what a Surface does.

Considering that a Surface can replace a desktop PC, it should sell in the tens of millions annually. It might take another revision or two but this will soon happen.

A "Super. Computer." with an "OS" which I can not use to write a program to run on that same "OS".
It's technically a computer. And the "Super" is not even in the same sentence as the word "Computer." I don't think this is misleading. Furthermore, super just means better than average. The average computer by a general definition of computation runs with an ARM processor in a washing machine or toaster.

So I conclude that, technically, it is "better than average." You wouldn't expect to write programs on a toaster, would you? (Although you probably could because toasters will run NetBSD. But toasters running NetBSD are not the average.)

So your response to me basically writing "it sucks that I can't even write programs on this, despite being sold as a powerful computer" is "You wouldn't expect to write programs on a toaster, would you?"
Yes, because you buy a toaster to toast. And you buy a PC to code. I still haven't figured out why I would need a tablet. I understand why others might, but for me personally, I have no idea for what I would use it.

If you are similar to me, i.e. you need a proper computer where you can hack away and do whatever you want, you were never meant to be an iPad customer. Due to the way Apple handles its operating system, you are at their mercy if you hope to be coding on an iPad anytime soon. I hope that your wishes come true but it might just not work out.

When I notice that I can't do important things with a certain operating system, I move on and look for something more suitable. For me a computer should do exactly what I tell it and it should only be constrained by its hardware. I'm disgusted by software that artificially imposes limitations on what I can do with the computer I literally own.

Apple's whole pitch is that you can use a Ipad Pro to replace your Windows machine and do work (something about a bunch of old Windows machines are still around and it being sad).
Sure you can: http://omz-software.com/pythonista/

But I know, you meant full-on apps. If we lived in a world where there were only locked-down, iOS-type computers, I'd agree with your indignation. But I think there's room enough for the iPad and all the other things out there. (Besides, can you imagine creating an app on the iPad? That'd take some incredible UI to not be awful. I do hope it comes along someday though.)

You can hook up a keyboard. Presumably a mouse? Just needs something like MacOs-arm.
The iOS system isn't really useful for writing programs on the device mostly due to the filesystem being weirdly off limits to apps. But in the past I've used an iPad to SSH into servers where I happily wrote code. And now that they support cmd-tab, it will be even easier. If there was mouse support it could conceivably replace my laptop (especially if I ever embraced web based IDE's).
Finding it hard to get excited about anything tablet-related these days...

I had the iPad 1 on day one, but the whole tablet movement never really lived up to the hope/hype.

my only issue is, I haven't found reason to ever buy a newer model. I purchased Air models for my parents and took back the iPad2 they had. For the tablet work "I" do there is nothing the news do I need except do what I already do a bit faster.

they certainly are great for consuming content. I think the next major trick will be cell connectivity as the only option with a flat rate outside of contract.

"has not yet" lived up to the hope/hype "for me", perhaps? I think they're slowly, but surely, broadening the number of people that can use the iPad and iOS for their computing.
absolutely... I really did want to get into it, but my usage fits nicely into the following scenarios:

1) laptop at desk with monitor 2) laptop on lap. 3) large phone everywhere else.

I really would like to like it more, but my phone has taken over all its use-cases.

I got Macbook (the 12") and I feel this is much more appropriate travel device for me than a tablet. With the Macbook it is not just about killing time, I can actually do something useful.
Interesting to watch. Apple always has a sort of "A/B" test going on with overlapping generations of their products.

My take away was that people really liked the keyboard/pen additions, so now they are testing size versions. The camera is interesting too since it always looks uncomfortable when people are trying to take pictures with their tablet. More processor power is a given and it reduces the number of "tricks" that you have to do to get smooth action on the tablet. The lack of LTE support is odd. One thing I would really like to see the Surface line pick up is built in LTE support, they had a great radio team from Nokia that could help there.

The true tone thing is also interesting. I wonder if it will be distracting like the auto intensity balancing some early TVs do.

Naming system remains confusing for consumers. The only reliable metric is 'by release date and size'.

I like my surface book that I bought, but it doesn't replace my iPad because of lack of LTE, the new iPad Pencil is a win (I struggled for years for a decent writing experience on the iPad).

One of those markets where I wish I could bring my vision of what I'd like to market and see how well it was received.

The page doesn't even render correctly in Firefox. Big boxes around the images and I assume they should should be transparent.
The page is comically broken in Firefox, which is weird since usually Apple's product pages are fine. iPad images don't have transparent backgrounds so they show up with white boxes around them.

http://i.imgur.com/MKN2yS9.jpg

They're high-quality JPEGs with SVG path-based masking. It's a technique that can work well in Firefox, but it can also be buggy. I have a site that uses this technique on the front page and fails the same way in Firefox--but only on the staging server. I never could figure out why and didn't want to put a lot of time into it since it doesn't affect production.
Not criticizing at all since I admit it's irrational but that would drive me nuts until I could figure out why.
I keep it like an unopened fifth on the mantle of a recovering alcoholic: a symbol of the triumph of rational resource allocation over obsession. But maybe someday I'll relapse, and you'll find me red-eyed and half-delirious at 3 AM--tweaking CSS, typing `cap staging deploy`, and hitting Cmd+R.
Messed up for me on Chrome too
Also the font rendering is horribly aliased in Chrome, but that's more of Chrome's fault.
I'm disappointed that it still uses the first generation Touch ID. The finger print sensor on the iPhone 6s is wickedly fast. It would have made a nice addition to this 'Pro' branded iPad. I imagine it has more to do with their ability to manufacture them at a larger scale, and less about differentiating their product lines.
Is anybody else deeply disappointed by the camera bulge? If you use the tablet on a tabletop, that basically forces you to buy a ~$100 case that adds unnecessary thickness and weight to the tablet. Cheap move, IMO.
Seriously. Wtf. I place my tablet down flat on my counter tops 24/7.

I dont even use my tablet camera!! How could they justify making the device uneven for a camera few people use, and for a camera where the old one worked perfectly fine for its purpose.

Seriously wtf move by apple. The camera bump a game-ruiner. I'm irrationally pretty upset by this.

People in real life, even designers, are retarded.
Yes. In reviews of the original iPad Pro most people say that it is a tool best used for laying flat and using the pen. You can't do that with a bulge without a case (Back+Front=$118?!)
Uh, iPad Pro cases are like $20 on Amazon. I found one for $15.
But they can be inconvenient. I have a cover on my air 2 to protect the glass but not on the back. It slides more easily into and out of my bag this way.
My 6s+ has the identical lens protrusion -- much less than the bulge on the 6 -- less than a mm. It feels like it lies flat on the table -- certainly it doesn't wobble. The iPad, with its greater baseline, will have even less reason to wobble.
Is anybody else deeply disappointed by the camera bulge? If you use the tablet on a tabletop, that basically forces you to buy a ~$100 case that adds unnecessary thickness and weight to the tablet. Cheap move, IMO.
I fail to see why a normal person would want the extra things in an iPad Pro. Sure for some professionals it has some good features but a normal content consumer/light content creator (edit pictures, write some documents) it is just overkill with TrueTone display, etc.

Yes the CPU power is on the same level as an Atom/i3 from what I have read which is interesting but what does it really offer that the Air doesn't offer to an average user? I guess it is similar to how some of those average consumers also buy a MacBook Pro when they don't need any of the extra power over an Air (although lack of retina display on the Air is a valid reason thinking about it).

The biggest complaint I have with the iPad Pro is that it runs iOS. If it ran a touch-friendly ARM-version of OS X that would be awesome.

The Apple Keyboard is worth it alone IMO.

I've had most versions of previous iPads, and I've spent hundreds and hundreds on keyboards that are generally: Too Heavy, MicroUSB, non-Mac layout or otherwise flawed.

The down-stroke on the 12.9" iPad Pro Apple Keyboard takes a little getting used to, but it's otherwise very similar to my MacBook keyboard. Which puts it way ahead of any Logitech, Belkin, etc keyboard I've ever used on my old iPads.

It's great to just go to a trusted source, buy the thing, and it does what you expect.

So that's a major upgrade for the 9.7" version (IMO). There's nothing I can't do on my iPad Pro that I do on my Macbook aside from running IntelliJ and writing web apps. (There's "solutions" for that I guess, but not ones that I want to actually use yet.)

Also because of the screen size I guess, responsive websites think it's a desktop. Which is great. Because responsive usually just means "let me remove a lot of core features entirely and not actually make it any more usable" for 9 out of 10 sites IME.

Same here. But it seems I'm the weird one, or we. The Pro actually sold quite nicely, generating a billion in sales pretty quickly. Meanwhile the Surface line lags behind it in sales, despite the fact I think they're more capable devices and have superior value. I just don't get the appeal of the iPad Pro, and that's coming from an owner of a rMBP and iPad, both of which I use, not anti-apple or anti-iOS or even anti-iPad.

It feels like it gives me the hardware of an awesome machine, with the software of a phone, at a steep price. If you want to use it as a video screen or something, you don't need LTE, storage or a keyboard, but then you don't need a pro either. If you need a pro for on the road, you need LTE, keyboard and storage, and then the price approaches machines that have far nicer software for professional usecases, e.g. os x or windows.

Yet it's selling quite nicely, in a market that wasn't showing any signs of growth any more. Remarkable.

If you're an all-Mac home, what's the appeal of buying outside that ecosystem? I'd have to get used to Windows again. I would have a very non "native" experience to the content the rest of my devices share naturally.

The one plus is: I could run IntelliJ (I assume). But on a platform I don't normally use, having to jump through hoops (I assume) to get some of my toolchain (ffmpeg, exiftool, graphics-magic) working, with a different keyboard. And then hope it actually works on my main development and deployment environments.

I bought the Pro for games mostly. Love my Kindle Voyage for reading, so I didn't need that. The screen and speakers are awesome for games. I never touch my PS4 because I don't have 2 hours to "get a feel" or "settle into" a game. I've got 20 minutes maybe. So bite sized semi-casual gaming is really the only gaming that's convenient for me these days. I actively do not want a PC for gaming.

It can pull off the duties of all my non-work stuff easily. Photos, videos, web-surfing for a new cooktop. Budgeting and paying bills. Recipes hunting. Grocery app. Sitting on the counter while I'm cooking. It's actually better than a full laptop for most of those things.

I never update drivers. I don't have to configure anything. iOS could definitely do with some sort of multi-user sign-on experience, but it's not a hindrance for me personally.

For a home machine, if you don't want to play full PC games, it's about the best thing going (for a Mac user) IMO.

I picked the Pro (a few weeks ago), for three reasons:

1. Microcenter had it for $100 off MSRP. 2. For every great iPad keyboard, there's 3 or 4 mediocre ones. A first party keyboard is a big deal. 3. I like comics/graphic novels. Reading a full panel the way it was intended is really nice.

I would very much recommend this device to my older in-laws. It's everything they're used to, and more, and not missing anything they need. Price aside, there's really not much to complain about.

May I ask what games you play? There's a couple I really like, like XCOM, but... man, I've scoured the app store for hours every 5 months, pick 5 games, install m, and get frustrated with all the shit. Just inapp this and that left and right, no gameplay, lots of multiplayer games with 0 strategic component and they're either massive time sinks in grinding or pay to win...

Other than an occasional racing game, they's just nothing there I'd play. And even racing games get old fairly quickly, tilting a screen as a way of controlling a car isn't exactly the type of coordination challenge that keeps me enticed for long.

I totally hear you on little time to settle into a PS4 game, life with family, work etc... it's tricky to get a good session in like the old teenager days!

Anyway I get the appeal of a tablet to some extent for non-work stuff, for sure. I have a tablet. But the pro-element I don't get, especially when paring it with e.g. a keyboard etc, then I'd prefer a laptop. But I just can't imagine doing actual work on that thing, over e.g. a Macbook!

Anyway let me know if you have game recommendations on iOS!

This is what I've got installed at the moment:

Games I play:

  * Carcassonne
  * Angry Birds
  * Monument Valley
  * Kingdom Rush (plus Frontiers, plus Origins sequels)
  * Creeps
  * Rebuild 2 & 3
  * Strategery
  * Mahjong
  * Solitaire
  * Sudoku
  * Civilization Revolution
  * XCOM
  * Battle Hearts
  * Battle Hearts: Legacy
  * rymdkapsel
Games I’ve downloaded:

  * Riven
  * Ocean horn (I have a Nimbus controllers for my AppleTV I figured I’d use for this one)
  * DOOM
  * SpaceMarshals: Turn based team shooter games can be fun
  * Space Age: The graphics remind me of the original XCOM games
  * Legend of Grimrock: Looks like old "Lands of Lore" games?
Occasionally I'll see something on the App Store that strikes my fancy. But usually I just check out TouchArcade every month or so and see what the top rated stuff is and go from there. I end up with a lot of older games that way, but it's all NewToMe™ So that works.

The one routinely annoying thing on the iPad Pro: When it wants to capitalize something, it's gonna do it, like it or not. Back-spacing, holding SHIFT and typing the letter again has no effect. See the "So" up there. The only way to get around it I've found is to type the letter twice, then cursor back and remove the capitalized one.

I'm not sure if it's an option in auto-correct settings I can disable but it's not enough of a nuisance to bother to check yet so there's that.

The pen is a big attraction to a lot of people. I've used one of those passive capacitive pens (the ones with foam on the end) with my Android tablet and my old iPad before that. It it was OK enough to whet my appetite for taking hand-written notes and stuff on a tablet, but the input lag really torpedoes the experience. If the active Apple pen is as nice as I've heard then that's a pretty attractive feature for me.

Not enough to justify the iPad Pro markup alone IMO, but it's definitely something major that makes me want one.

I got my father an iPad Pro over the holidays - he loves it.

He uses it for listening to music, writing emails, and surfing - the same things you'd do with any laptop, but he likes the iPad form factor quite a bit.

Most importantly, the iPad Pro (and I guess, now the smaller iPad Pro) is the only platform in the entire world that offers competent Chinese stylus input.

Typing Chinese is a pain in the ass - there are several ways to do it and all of them largely suck and require a steep learning curve (and even then, still a pain in the ass). There has been a lot of demand for writing-based input methods, but most of the solutions so far have sucked a lot. The hardware surrounding it has been bad, and so has the software, which often required you to enter a single character at a time tediously, with poor recognition rates to boot.

The iPad Pro is the first device that let him write entire sentences at a time, which made input much faster and more natural (you used to have to write a character, pause, select from a list of guesses, repeat). Not to mention the low lag between pen movement and on screen display makes the whole process way more pleasant. Being able to write entire sentences also improves the recognition accuracy of the software, which tilts it from being useful-but-crappy to godsend.

Learning pinyin is a lot easier than to learn how to write all the characters.

Typing pinyin is also a lot faster.

If you don't know pinyin or mofopo, then yes, suddenly handwriting is the fastes, but then it is pretty much by default.

These methods won't work if you don't know how to pronounce the character in the first place.
That use case is only for dictionaries/looking up words, where you never need to type anything of any length at a time, thus high speed typing is not needed, which is exactly what is being discussed.
The camera hump is annoying as it means the iPad Pro can't lie flat on a table any more.
Exact same depth and weight with the old Air 2?! Not bad at all...
Anyone have experience with the artistic capabilities of the Pro, e.g the Pencil? Maybe I've been paying less attention to Apple news/chatter over the years (and perhaps excitement over the iPad, overall, is much less than when it first came out)...but I haven't come across many articles/blog posts in the wild about the real impact/benefit of Pencil to digital artists. It sounds very promising but I'm not willing to pay that much for an accessory if it's just a novelty.
It's good for a stylus, but it's still drawing on glowing glass with a piece of plastic.
Yes, but for the first time, it's very tolerable (to me, personally). The friction actually does feel close to pen and paper
There's tons of videos on YouTube by a lot of amazing artists using the iPad Pro + Pencil. My girlfriend wasn't sure whether to get one or a Cintiq; comparison reviews [1] convinced her to go for the iPad and she loves it.

[1]: https://www.youtube.com/watch?v=VMA25CqKcn8

It's so, so, so, very awesome. I no longer carry a paper notebook for taking notes.

But, you could figure out yourself if you like it in approximately 30 seconds at an apple store; try it out in the notes app and a few other drawing apps. You'll know immediately if it's right for you.

That's why I was waiting for the smaller iPad Pro: note taking! I'm glad you say it works well -- I did try the pencil in the apple store and it seemed pretty good.

But do you have an app that takes notes and converts your handwriting to text? I haven't found reviews of apps that seem to do that well. That's the real point of taking them digitally instead of on paper.

There's nothing out there that's any good for me right now. I'm giving it a year. I would really like a modern app that lets me read and markup web pages, pdfs and make notes and drawings all seamlessly, and makes it searchable, etc.

Onenote and Evernote are way, way worse than a paper notebook for my needs, but I can taste the chance that a working digital notebook offers. It's so close!

I found GoodNotes to be absolutely perfect for my needs of a note-taking app. With the Pencil, it has completely replaced paper for me. It also does conversion from handwriting to text, although I can't say I use that feature much. It does seem to work quite well for normal writing, but for lots of greek letters and math it fails (expectedly).
Okay, I gave GoodNotes a shot yesterday. Lots to like is my first reaction; thanks for the tip!

It has that tiny bit of latency that all ios pencil apps seem to have; only Apple Notes feels 'perfect' to me right now. And, the paper texture / materials in Notes are better; the Notes pencil tool is just about perfect in my opinion.

On the plus side, I liked having all the different graph papers, the notebook features seem to work well, and marking up a pdf was fine.

I'll see if I reach for it next time I'm taking notes, but right now it's neck and neck with Apple Notes for me.

It is the best option out there now.

Some downside for those experienced and very comfortable using a Wacom + carefully configured Photoshop brushes, same with 3D artists using zBrush.

Astropad (app) does a fairly good job letting the iPad Pro work as a tablet for OS X devices. I get a little more lag that appears on YouTube videos of it.

Ipad pro vs tablets is basically pen vs pencil.

I'm a developer who can't draw. I've used palm, wacom tablets, samsung pen and a window "tablet" from 2008. I've used it to draw stick figures, notes and maybe a math equation or two.

I've played around with an Ipad pro and watched a ux designer use one.

Assuming you can actually draw, Ipad pro seems to be much better. It has a different feel than a regular stylus, it seems easier to shade and sketch than a regular stylus.

While it seems nice, it seems to be a niche devices.

The iPad Pro together with the Pencil has been an absolute game changer for note taking. I tried capacitive styluses on older iPad models before, but I've never had something before that is 100% my normal handwriting (indistinguishable from a scanned page). With the iPad Pro + Pencil for the first time, I can really "think on paper". In fact, it's better than paper, since I can move things around. This is using GoodNotes.
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No real mention of Adobe today or on the product pages. I did see Photoshop Elements referenced in the product use-case page.
anybody seeing all the floating PNGs failing in the transparent background attempt, supreme fail on firefox 47.0a2
I'm hanging in there for an updated MacBook in June at wwdc...
Does anyone think XCode (or some version on it) could be available on iPad Pro someday soon? That would make me very interested in this thing.
I really do not understand their pricing anymore. Both the Air2 and Mini4 are the same price. While the Pro starts at 32g versus 16g it carries a two hundred dollar premium for the 9.7 size. To be honest their tablet line up is a mess and their memory price upgrades are the older portions of the line are not good either. How did Apple ever get to this point? It is like they lost focus
I'm looking forward to this, along with the Pencil, to carry with me for sketching/painting. I have no intended use for it, at the moment, other than as a drawing tablet. The smaller for factor is more appealing to me for this purpose.