Canopy Labs (YC S12) Is Hiring a Demand Generation Manager

As the Demand Generation Manager you will have the opportunity to work directly with the CEO, who also oversees sales, marketing, and business strategy. You will focus on helping Canopy Labs establish a formal marketing and demand generation process that encompasses both inbound and outbound channels. You will ensure the broader Canopy Labs sales team has access to marketing qualified leads, and can effectively convert those leads into closed sales opportunities.

The role is a fantastic opportunity to join a high-growth startup focused on analytics. Day-to-day responsibilities will include:

(1) Manage Canopy Labs’ marketing automation and sales stack, including Marketo, Salesforce, MailChimp, and other marketing tools

(2) Generate weekly reports for review with the CEO, with a focus on marketing effectiveness (e.g., number of inbound leads, conversion rates, marketing qualified sales pipeline)

(3) Manage and coordinate a monthly marketing pipeline, including a) outbound sales e-mails to specific verticals, b) managing lead lists for outbound calls by sales development reps, and c) helping to optimize Canopy Labs’ SEO, landing pages, and related digital content

Learn more here: https://canopylabs.com/careers

... or email jobs@canopylabs.com with your CV/resume/etc.