Agreed. I wish I better understood how a PR firm manages to place an article that is so clearly an advertisement, like this, with such a major news outlet, without it setting off the editor's spidey-sense.
She's been working with a few security firms for over a year doing research into a few threat groups. I think this was a better story than a simple network tap at a datacenter. In that sense, it probably was handed to her simply because it was different and more relatable.
This is actually part of a series of investigations she has been working. I think the article is overall a good read and take on the situation.
Take note of the fact that it's C0d0s0, former NSA Agents directly tasked with targeting threat groups, and even more interestingly this quote "Not all companies heed the warning. A security consultant for one victim, who spoke on the condition of anonymity because of nondisclosure agreements, said that his client chose not to act on a tip from Area 1 last year out of concern that a scandal over a successful online attack against the company would jeopardize its recent acquisition. It figured its acquirer would not have been thrilled to learn that the start-up’s proprietary technology was now in Chinese hacker’s hands."
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[ 3.0 ms ] story [ 40.4 ms ] thread0 - http://paulgraham.com/submarine.html
Take note of the fact that it's C0d0s0, former NSA Agents directly tasked with targeting threat groups, and even more interestingly this quote "Not all companies heed the warning. A security consultant for one victim, who spoke on the condition of anonymity because of nondisclosure agreements, said that his client chose not to act on a tip from Area 1 last year out of concern that a scandal over a successful online attack against the company would jeopardize its recent acquisition. It figured its acquirer would not have been thrilled to learn that the start-up’s proprietary technology was now in Chinese hacker’s hands."
http://www.nytimes.com/2015/10/08/technology/chinese-hackers...
There is a lot more to this story than has come out.