The phrase "let's see if they're right" implies a reward, but none is apparent.
Voters need to feel they're achieving some progress towards a goal, visibly refining a dataset (zeroing in), or learning something, other than just the cheery counter at top right.
Otherwise you're essentially measuring how many altruistic clicks till a person gathers they won't personally benefit from clicking more.
You could talk about the point more, I went through 18 iterations and never found the "$80M" color -- which is what I wanted to see in the first place.
There is no right answer or wrong answer, or end of the tunnel, or goal. There should be.
I would be interested to see an analysis of how frequently people prefer the color on the right over the color on the left, independent of what those colors are.
There is a bunch of research indicating that people's attention is drawn to the right and they are more likely to like things that appear on the right. (It has been verified that this preference switches for left-handed people.) And I'm curious how strong the bias proves to be in such a simple neutral test.
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[ 3.0 ms ] story [ 31.2 ms ] threadI'll publish any findings that this project generates under Creative Commons, of course.
If anyone has any ideas on how to improve this, or the data being collected, I'd be super happy to read it :)
Voters need to feel they're achieving some progress towards a goal, visibly refining a dataset (zeroing in), or learning something, other than just the cheery counter at top right.
Otherwise you're essentially measuring how many altruistic clicks till a person gathers they won't personally benefit from clicking more.
There is no right answer or wrong answer, or end of the tunnel, or goal. There should be.
There is a bunch of research indicating that people's attention is drawn to the right and they are more likely to like things that appear on the right. (It has been verified that this preference switches for left-handed people.) And I'm curious how strong the bias proves to be in such a simple neutral test.