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There's a click bait title if ever I saw one. A single benchmark is run without numbers and the AMD part only completes just ahead of the Intel part (which is down clocked by 200Mhz).

Not got anything against AMD, just the title. Really hoping Zen puts some competition into the marketplace.

What is significant is that an AMD processor manages to outperform a top-of-the-line Intel processor, both having 8 cores running at 3 GHz. Said Intel processor (i7-6900K) sells for $1090... This is something AMD has not managed to do in years. I agree the title is click-baity but this is a significant development.

The big unknown though is... did AMD cherry-pick a benchmark to show themselves in the best possible light, or did they pick a benchmark representative of the overall Zen vs Intel perf difference?

And the second big unknown is pricing. It doesn't matter if the 3 GHz Zen only "slightly" beats a 3 GHz Broadwell-E. If it is cheaper and/or more power efficient, then Zen is a winner.
This article really should have gone through spell check or been proofread, re: "have to say? to summarize it", "oine", "compatibel", possibly more.

Still, interesting that Zen is performing well.

Would love to see how it fares with a proper production renderer like Arnold that will saturate your logical cores effectively.

How much is this going to cost? And what other core configurations will be available?

It's undoubtedly a cherry-picked benchmark but if they can offer similar performance for less money then this could be great.