Ask HN: Where do I promote a literary journal

I'm a little bit of computer nerd, but i'm trying to promote a new literary journal which I'm doing as something of a hobby. The problem is I have no idea where to promote it.

When I was doing tech startups I knew where to go to promote the websites but I cant find a writing forum that doesn't suck. Or an HN or Digg for writers.

Do any of you have any ideas? I could buy reddit advertising or something (which is great for traffic) but I'm almost certain I wouldn't be getting the audience I need from it.