If you want people to "talk to you" about work opportunities, then what you should focus on is (1) creating an environment they'd actually want to work in, (2) providing interesting stuff for them to work on, and (3) a genuinely respectful, human-centric application and interview process end-to-end -- such that even if you do decide to pass on them, they don't feel like they're time has been wasted (or worse) just for talking to you.
Many companies seem to specializing sucking at (1), (2) and especially (3). And granted, the fixes for these aren't necessarily easy. But at least that's the direction you should be thinking about -- not "how can we write catchier emails so that some bored developer will respond to us?"
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[ 4.4 ms ] story [ 11.4 ms ] threadIf you want people to "talk to you" about work opportunities, then what you should focus on is (1) creating an environment they'd actually want to work in, (2) providing interesting stuff for them to work on, and (3) a genuinely respectful, human-centric application and interview process end-to-end -- such that even if you do decide to pass on them, they don't feel like they're time has been wasted (or worse) just for talking to you.
Many companies seem to specializing sucking at (1), (2) and especially (3). And granted, the fixes for these aren't necessarily easy. But at least that's the direction you should be thinking about -- not "how can we write catchier emails so that some bored developer will respond to us?"