Thought Leadership Requires Going Beyond The Innovators (blogs.forrester.com) 2 points by spivey 16y ago ↗ HN
[–] spivey 16y ago ↗ tl;dr - give early adopters "useful information, not claims of your own genius as a forward-thinking vendor" to Cross the Chasm
1 comment
[ 3.0 ms ] story [ 9.1 ms ] thread