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"I understand not wanting to be tracked, but they should just record the visits without any identifiable information"
I find it very uncomfortable that the author's solution is not just to recommend, but to implement for his platform's users, a fallback that circumvents the block and still feeds data to Google Analytics. Using Piwik grants the site owner the data they need, while respecting the visitor's choice to block Google.
It is what the users of the platform need to be able to accurately track the analytics.