Author argues that Nokia was better than iPhone because Nokia had more features, and Apple only countered that with marketing and god-like words of Jobs.
That kind of thinking is why Nokia is in trouble and doesn't know why.
I've gladly switched to iPhone 2G from phone that had many many more features, except most were half-baked, clunky and useless on tiny screen.
Other manufacturers still seem to be in business of ticking feature checkboxes in catalogues rather than making phones that are pleasant to use.
The author does a great job of outlining how Nokia's mobile strategy was pretty rational, even in retrospect, and why a head to head comparison between Apple and Nokia isn't completely fair.
He argues that in a direct comparison between iPhone and Nokia's mobile division, Nokia is still ahead in terms of market share and strategy. With phones, he argues Nokia has historically been on the edge of innovation in phone design, but most of these devices never saw the light of day in the US because carriers wouldn't subsidize high end Nokia phones (which he argues is a point of failure for Nokia), so the press in the US had little to write about.
On the mobile OS front, Nokia is supporting open standards where its competitors (aside from Android) are not.
In the end, Nokia failed to promote itself even though it is a strong competitor in the market. And that is a death knell in the press.
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[ 2.5 ms ] story [ 21.3 ms ] threadThat kind of thinking is why Nokia is in trouble and doesn't know why.
I've gladly switched to iPhone 2G from phone that had many many more features, except most were half-baked, clunky and useless on tiny screen.
Other manufacturers still seem to be in business of ticking feature checkboxes in catalogues rather than making phones that are pleasant to use.
The author does a great job of outlining how Nokia's mobile strategy was pretty rational, even in retrospect, and why a head to head comparison between Apple and Nokia isn't completely fair.
He argues that in a direct comparison between iPhone and Nokia's mobile division, Nokia is still ahead in terms of market share and strategy. With phones, he argues Nokia has historically been on the edge of innovation in phone design, but most of these devices never saw the light of day in the US because carriers wouldn't subsidize high end Nokia phones (which he argues is a point of failure for Nokia), so the press in the US had little to write about.
On the mobile OS front, Nokia is supporting open standards where its competitors (aside from Android) are not.
In the end, Nokia failed to promote itself even though it is a strong competitor in the market. And that is a death knell in the press.
Great article. Thanks pornel