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This is great advice. It seems like your brand image is just as important as the innovation itself.
The time blocking is so smart. Some of the best entrepreneurs I follow, do this. Tim Ferriss for example, sees people and does phone calls on Thursdays ONLY. Ramit Sethi and Noah Kagan, both block off one full day for just reading articles and catching up on their industry.

And I feel the author when they say that they CAN NOT break away from their writing when they have a good rhythm going on. I've lost DAYS when I'm in my rhythm and nothing can pull me out until I'm done.