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---- Ms. Bartz also said the company is working closely with advertisers on developing new ad formats. She added that Apple currently "has this obnoxious control" over what kind of ads and content can appear on some of its devices, but it "won't last," suggesting that advertisers don't want to be told what their ads should look like. ----

bazinga!

"Apple's stock-market capitalization was "dead a— flat" for a number of years after Mr. Jobs returned in 1997" - She has been at the helm 20 months.

  Date                  AAPL Share Price
  Jul 9, 1997       3.42
  Jul 9, 1998       7.92
  Mar 9, 1999       8.53   -- 20 months
  Jul 9, 1999      13.91
  Jul 9, 2000      27.22