Once again, this highlights the point that all of the rapid change towards a better cleaner future relies on us actually accounting for the cost of polluting. If your coal plant produces carbon emissions you should have to pay for carbon offset credits. This cost should be passed on in the electricity price. Similarly, if you are burning fossil fuels, you should be paying for your carbon contribution (probably at the pump). The net effect is that consumers and producers will aggregate towards solutions that avoid these costs - cleaner energy production, and rapidly accelerating demand for companies that can solve this.
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