When to start publicizing a startup.

2 points by knandyal 15y ago ↗ HN

Friends,

We are a startup that deals with fashion. We are about 3-4 months away from the final product.

Questions are:

1) When is a correct time to start seeding the news about this site?

2) Who are the professionals that do this sort of "spreading the news"?

If anyone have any guidance regarding this I will be thankful.

Regds Karthik

1 comment

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badmash69 15y ago ↗

Define your target audience, find a small representative sample whom you know and have them come in to your site and kick the proverbial tires. Don't go about "spreading the news" until your representative sample is happy about your product.