Just a thought: don't those 75% reflect rather badly on Google's search skills? Those 75% translate into 75% false hits delivered by Google - room to improve for competitors.
Although granted, there might be a barrier of human "stupidity" that can't be broken, there is only so much you can infer from simplistic search requests.
Yes, I found that working on giving the users a more meaningful intent before they ever visits the site is more effective than just optimizing the site for conversions for once they arrive.
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[ 3.3 ms ] story [ 21.4 ms ] threadhttp://tlrobinson.net/misc/bounce.png
Wonder why your bounce rates are high?
;-)
Although granted, there might be a barrier of human "stupidity" that can't be broken, there is only so much you can infer from simplistic search requests.