Ask HN: Twitter analytics dashboard vs Radian6,Scoutlabs et al.?

With the confirmation around launch of free analytics dashboard by Twitter towards the end of this year, I wonder what's going to be the future steps for companies like Radian6, Scoutlabs, techrigy and many more which are built and monetized around the same concept. There is no doubt that what Twitter can do with its own data, no body else can do.

People can also argue that some of these companies give an integrated platform for analysis of Twitter, FB, Youtube etc but the current impact of Twitter in marketing arena is far more greater than others and so people are mostly interested in seeing results coming only out of Twitter