Ask HN: Am I just a wantrepreneur?

428 points by ced83fra ↗ HN
I am a wantrepreneur. For over 7 years, I have wanted to start something. Really hard, wanted. Surely, I have tried to find an audience for a twisted "Come Dine With Me" (but who would host 3 others random unknown people in their own house??), have started some websites (extractemailaddress.com, linux-commands-examples.com) in the hope to get a big enough niche audience... But all I can get is an average of 8€ per month of donations, which barely covers my hosting costs.

I am trying to get new ideas done. But after one day of programming for my job, I am exhausted and I cannot extract any brain-juice any more. And if I try to work during the week-ends, I can't rewind enough for the next week. And my progress are damn slow. It seems I would need a year to achieve what a good programmer could do in a week.

It seems to me impossible I would be one day a Takuya Matsuyama who makes enough for a living with its app (https://news.ycombinator.com/item?id=18216783), let alone be a Mark Zuckerberg. Even if I have some theoretical knowledge of starting things, as I have read news, stuff, feedback on HN and other sites for years.

Creating a successful business seems to me like the only viable career path to me. I don't see myself as a good developer (maybe it is due to the First month in a new company imposter syndrome, https://news.ycombinator.com/item?id=18257767). So this is not a long-term plan. And I have nerver learned to do anything else. So the only thing left is to create some things, and be successful enough in at least one to make a living out of it.

What should I do?

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You are being too hard on yourself. The people you mention are outliers, one in a million or more.

Without knowing more about your skills, experience and interests it is hard to make suggestions. But I'll try anyway ...

Instead of focusing on your desire to be an entrepreneur, why don't you stop and look about you and see what problems, challenges, etc exist (there are literally hundreds if you look empathetically). Look at those problems that resonate with you and sketch out how you could address them. Not all solutions involve computers, programs and websites. Eventually you could stumble across a problem that you can see a solution to and can see how you can focus your knowledge, skills, experience and connections to implement the solution. Often times, the solution will involve reaching out to other people, etc.

1) Don't judge yourself after one month at your company, it takes time to fit in an learn the ropes

2) Don't be too hard on yourself. Your brain needs some rest. Rest as long as you need. Don't ever compare yourself to Zuck, you see a billionaire now but he was a student when he started FB, and probably as lost as you are.

3) Not much time? Focus on the essential: find a real problem to solve. Maybe a problem you have, maybe a friend's. Maybe something related to your hobby. Don't focus too much on coding, maybe you can solve problems with a simple spreadsheet for now, and build a site when you have your first customers

Nit: It should be "wantapreneur" instead of wantrepreneur.

And I'm in the same boat you. I am so tempted to go off on my own.

edit: fixed my typo or your term :-)

"wantrepreneur" sounds way better to me.
Creating a successful business is DEFINITELY not the only viable career path for you or anyone. I'm not sure where you're getting that idea but, luckily for you, it's super super wrong.
Entrepreneurship can be boiled down to one command (don't crucify me): Find a need, or make one, and fill it.

So start by learning the problems that people have and truly validate that problem's existence and significance in their lives.

The second thing I would consider are your execution abilities. Looking at your websites, it's clear that web design isn't your strong suit; it seems your strong suit might be having deep knowledge of the linux ecosystem (taking a guess here). Then again consider your market size.

I've seen Mark Cuban use "wannapreneur" many times on his show and I've heard others use this term.

I spent a good week trying to figure out what they meant because the term never seemed to correlate to the size of the success of the pitch they were hearing.

At one point someone came in who has built some kind of underwater propulsion device which was the culmination of 3 years of work. He had a pretty polished prototype too and was currently working as an engineer for one of the big 4 tech companies making a large salary. This guy had never tried to actually sell his product to anyone. He just kept building. And I remember again Cuban calling him a "wannpereneur".

At that point it struck me that the apparent definition of wannapreneur is "Someone who wants the trappings of an entrepreneur (ie the social capital, the identity etc) and goes to all the entrepreneur conferences but doesn't actually _find customers_ and try to _sell_ a product to them." Its a threshold of actually putting yourself out there with a product and selling. Thats the line.

By this definition you definitely aren't a wantapreneur. You are an _entrepreneur_ but you haven't found your audience and product yet.

----

You have to remember that becoming good at entrepreneurship means being decent at finding cofounders to complement you (ie being easy to work with) and/or being good at a few of the things to do with business: building, marketing, sales, hiring. If you're trying to do evertyhing on your own you have to be at least average in all these areas. Are you at that point?

If you aren't then find books/courses in those areas and try to become good in those areas (very hard to do) Or find co-founders to complement you.

You're on your way. Keep your income and keep trying with different ideas.

Best of luck!

You're a wannapreneur if:

- You talk to people about your ideas, but never build anything

- You build something without first talking to people

- You build something and never try to sell it

If you build something that people say they'll pay for and then they don't actually pay for it then this is problematic, but also normal and doesn't make you a wannapreneur. At that point it's just part of the struggle.

Or if you fall in love with the initial idea and never iterate.
True, but hard to adjudicate. The problem is how do you differentiate between people who don't pivot because they think the next feature will make them successful and are justified in doing so, versus people who do the same thing but really should pivot? It's tricky because we have all of the following examples:

- People whose initial idea isn't working, but who pivot and immediately hit product market fit.

- People who launch the exact same thing once a year and it finally becomes a huge hit after the fourth time.

- People who pivot quickly and fail, whereas they would have probably been successful had they pushed the original idea to its logical conclusion.

- People who pivot after five years and become wildly successful, but where it's unclear if they would have been as successful had they had pivoted sooner.

- People who pivot and become successful when they would have been better off shutting down and starting over. (e.g. Derek Sivers)

This hits home a lot for me because I always strongly favor the strategy of building some optionality into the product, both for my own startup and when doing consulting, on the assumption that we're probably directionally correct but may be wrong on some specifics (e.g. how a feature should work, who the early adopters will be, what the economy will be like in the future, what the cash flow of the business will be like on any given day, etc.) And I take a lot of shit both for not committing 100% to one specific product and go-to-market strategy, and also for not pivoting fast enough when something isn't working. Go figure.

There are several sites I wish would roll back a few iterations. Flickr, Chowhound, Slashdot..
> You talk to people about your ideas, but never build anything

Adding to this, you're also a wantrepeneur if you actually manage to start a business but don't end up involved at all in the core product (an "idea person").

Damn.

I'm definitely a wannapreneur.

Time to get out there.

What are your ideas (generically speaking)?
An events app which allows you to subscribe to venues for cheaper. Various things like consistent cashflow/breakage go into making to cheaper.

I have the design and developing chops, it's the customer development & validation part I'm bad at. I really need to talk to businesses before I make it, but I'm always apprehensive about actually doing so.

But now this thread has convinced me. After exams, I'm going to send some emails and organise some meetings, and see what people have to say.

After your first few times it’ll be second nature.

Be very respectful in asking for time and how you use their time. Give a $20 amazon gift card for their time.

--never try to sell it

To me that should be the only criteria of a wannapreneur.

The reverse of that is the hallmark of the greatest entrepreneurs:

Selling something that doesn’t even exist yet

It's the business equivalent of the 'aspiring actor/musician/artist' who never commits to their aspirations for fear of losing them. You can't really fail if you never really try.
So, basically "real" entrepreneurs are salesmen?
Salespeople...but, yes.
Salesman is not the preferred nomenclature. Please, salespeople.
you're asking this question in a thread about Mark Cuban... yes, 100% salespeople
That’s depressing. So Nikola Tesla was a loser poser but your local slimey used car salesman is the ideal entrepreneur?
Not all salesmen are slimey used car salesmen.
I mean... how does history not already tell you this? Nearly every person we remember as a historical figure was able to "sell" something to get there. The typical exception to this is the person who did something interesting, but someone else sold it for them after they died.

In the eyes of their lifetimes and most of history, Edison won the Tesla v Edison battle nearly 100%. Edison was a vastly better salesperson.

If you ask the average person who Nikola Tesla was today, they'd probably say something about the car company. Elon Musk sells the name Tesla better than Tesla himself ever did.

If your idea of success is obtaining money or changing hearts and minds, you better learn how to sell (or I guess you could devise a spectacularly dangerous weapon).

I suppose the question at the root of it is: can you determine someone's "entrepreneurialness" completely by looking at their total profit (or maybe total revenue)? Or is there more to it than that?

For instance, Tesla's ideas were used extensively by others to make money. Is the fact that he personally didn't capture that revenue with is own account take away from his "entrepreneurialness" score?

Inventor =/= Entrepreneur. Tesla was an amazing inventor and an objectively bad businessman.
Nikola Tesla as a brilliant engineer and scientist. At one point he was even one of the wealthiest in NY, he didn't get there by being a "loser poser" he got there by making sales after he created his invention. The first installation of AC generators in Niagra falls didn't get there because he accidently fell into it. Make no mistake, Tesla had to be damned good at sales and engineering to get someone to put so much money up and take such a huge risk on Tesla's AC technology. Don't get me wrong, it helped that he had patents, but there was definitely sales involved.
A real entrepreneur is able to be or to get salesmen, engineer, finance guy, a marketing guy, etc...

An entrepreneur is someone able to start a company and in a company, you need more than an engineer to build a device, you also need a guy to sale theses devices, a guy to market it and a guy that able to get the capital and do the balance sheet.

Usually finance can be done with time or a mortgage, so we ignore that one pretty often but if you can only build, well if you don't learn the other skills or never find someone to fill theses skills for you, then you can't really start a company, can you?

Out of curiosity, what show are you referring to?
YCombinator Startup School heavily emphasizes leaving your day job and committing 100%. I'm trying to start something similar to your Come Dine With Me, but out in public instead of at people's house. (plug: https://www.thawd.net coming to Seattle soon!) Devoting 100% of my mental energy to it means I have been able to iterate on the idea itself quickly, spend time talking to people about it (which is itself exhausting!) and completely engulf myself in the startup community.

There are people who devote 100% of their mental energy to whatever they are doing right now. Those people are not going to be successful with side projects. When I am building something, it is on my mind 100% of the time, waking up, showering, getting dressed, driving, eating, all the time.

I cannot do 2 projects at once.

In regards to coding, being a good programmer is only a small part of running a business. Marketing, managing a team, working with designers, and inspiring others with your idea are all skills that are incredibly important.

The code needs to work, sure. And hopefully it is reliable, but just as important, the business needs to work. You need to be able to send cold emails, handle rejection, and be able to put a smile on your face on demand at any time of day at any place meeting with anyone.

Of course before you quit your day job, make sure you have an idea that people want. Throw some marketing $ at it and see what your conversion rate it, even if it is to a "sign up for more info" form.

Go out and talk to people on the street, one of the most difficult things I did, which was step 1, was literally go to different neighborhoods, walk up to people, and ask them about my product idea. Especially for mass market products, this is a quick, and painful, way to cycle through ideas really quickly.

Also, for your email address extractor, have some sample input there. It'll go a long way towards explaining your value prop.

YCombinator Startup School heavily emphasizes leaving your day job and committing 100%.

A. This is a luxury many people do not have. For example, most women are unable to do this, in part because they can't get the same financial support for their business ideas as men.

B. I'm a fan of YC, but "consider the source." They are an incubator who only funds people doing this full time, not part time. That's their business model. So that's what they know. That doesn't mean it is the right answer for everyone all the time.

Both statements are true, which is why I talked about people who can and cannot split their focus.

Some people are great at having a side hustle, but it sounds like OP isn't one of them.

Yes, but leading with that statement suggests it is "gospel," not "the right answer for some people who can't split their focus."
True, unfortunately I'm on mobile now and not really able to reformat everything.

Hopefully this thread serves as a disclaimer!

I disagree, they have built and maintained side hustles and proven they can do it. It is just that they have yet to find monetary success. There is success in launching at all with a full time job.

I agree that if you can devote more time then definitely do though. Maybe that is going part time, or getting rid of some debt first so you can take longer breaks and focus then.

The other difference I think showing here is that a side hustle doesn't look anything like a startup. A small business doesn't even look like a startup. If you have a startup you probably have VC and employees, then of course you should quit your job.

A side project you are trying to turn into a small business can be done alone and slowly scale up. At some point in that long process you will probably need to quit your job, but that will hopefully be easy to see when you get there.

Not relevant to the OP, but the thawd website has a really nice design (I'm not in Seattle though).
Thanks! I did the website myself. I had not touched anything in the web in ~12 years so it took me an embarrassingly long time to come up to speed on CSS and what can be done with it now. It's nice to receive positive feedback on it!
> YCombinator Startup School heavily emphasizes leaving your day job and committing 100%.

Is this true? I am participating in startup school now and nobody has encouraged me to quit my job.

Do it 100% was on the first lecture in Startup school.
How about this (just throwing some ideas out there):

1. Create more niche "properties" that provide a small to medium services. focus on something people might need, be willing to pay a small amount for, and ideally can run with minimal supervision.

2. Rinse repeat #1 until a few of those are ongoing. 8 euros per month becomes maybe 800 and growing over time.

3. Don't try to be Zuckerberg. There is only one of him, thank all the gods.

4. Don't even think about the words "startup", "exit", "investment" etc. Focus on stuff that will provide you with a lifestyle of your choice.

5. Try to make each "property" the best you can. Focus on making a "Good Product" (tm). Good products have better chance of being used. Give each one the love it needs. Stay focused. Complete the project. Take it slowly, there is no rush. You have no Boss here. No deadlines.

6. One of these days, one of those niche idea becomes semi-niche, broader audience. Go with it.

7. Remember there is no magic formula, no secret sauce, luck is a huge factor and there is no guarantee for anything.

8. Aim for lifestyle. It's a good aim.

If you want to get money from donations you need publicity because most people who visit your website will never donate. If you are someone who releases/has lots tools I would recommend setting up a single domain with dedicated pages for each tool (e.g. tool.domain.com or domain.com/tool) and setting up a Patreon in addition to the donation button.

Honestly I would put ads on the extractemailaddress.com website and work on improving it's position on the search results. In addition to that localization to one or two other languages would probably be nice to boost the views. That "make a small donation" button really put me off.

There isn't much info on how you're doing it but since you're just starting out my advice to you is to keep it simple stupid. To elaborate don't get sucked up too much into new technologies and shiny objects.. If you can make it work with PHP and Vue (or even jQuery) just make it happen.

I had this fatigue when I started learning too much about technology and devops like hosting a site using Docker and stuff and I soon realized that instead of working I was just playing with technologies all day and getting fatigued over nothing. My lesson, there is stuff for big companies and then there is stuff for the solepreneurs.

Also one more piece of advice is there are technologies offered these days as SaaS. You don't have to do everything. A lot of the times you can just buy a service for $30 / mo and get going. Don't wander around too much trying to reinvent the wheel. Need authentication, use auth0, need a file uploader use uploader.win, need to deliver mail use mailgun. This can save you a lot of time and headache.

Conversely, go down every rabbit hole and write off your time as a learning experience. If OP is committed to starting a business, focus on the business. But there's value in being in an "open mode" if you can get it thru to your brain that it's ok to not get anywhere quickly. The really valuable innovations are going to be in the overlooked areas.
An entrepreneur is a more difficult job that requires you to be good at more than just programming. A capable entrepreneur imo, would not be churning out random super niche websites like the ones you just listed, hoping that one of them sticks.

Market research takes time and effort, just like programming does. If you do not already have an idea you know will make you money, you will need to put in the time and effort to find one instead of using that time making random websites. Some people do get lucky and find a niche without much effort, but that is likely not the case for most.

I was in your same shoes until 4 years ago. I wanted to be an entrepreneur so desperately. I developed websites which solved technical problems imagining users would flock. I tell you it was heart breaking to see one or two hits every week. I tried 3-4 different applications and had zero revenue - docverifier (a document formatting and verification software for students), inqvest (a platform for angel investors) to name a few which have all been dissolved. In 2014, I was finally able to create a niche software product - www.legistracker.com which now creates some passive income. It is not a real business yet but it helps me pay off some of the bills. I was able to do it because realized I was looking in the wrong direction. The problem is that I never ASKED any potential customer what would be a good problem to solve. Without a paying customer, you have no viable product. What I would suggest is that you target small business owners what would help them in a. increase their sales or b. increase their productivity. <shameless plug>I wrote a small e-book https://payhip.com/b/VdmH exactly outlining how to find your first target paying customer if you are interested</shameless plug>. Don't lose hope. Good luck!
From what I can tell your site is only served via HTTP, including your login page. You're sending people's passwords in the clear - please fix!
Go watch all the videos at www.startupschool.com

Writing code and starting a business are different activities. You need to learn how to start a business, figure out what product you want to build, find out what market you want to target, merge the product and market to get a product/market fit. Then figure out selling/marketing/funding and all the rest.

Ideas are actually the easiest thing, execution is the hardest.

You might not want a startup but a small business that can make more than you currently make, then head over to indiehackers.com

You can do it. Have you considered partnering up with someone else? It's really hard to go at it alone. Not impossible, but really tough.

I'm curious, do you have examples of yourself doing the above successfully?
One last thing. If you aren't good at business or willing to become a business person, it's okay. As OP mentioned, working along side someone who is good at that sort of thing might be just as rewarding. Just be sure upfront you make it clear you should get your share.
> "Ideas are actually the easiest thing, execution is the hardest."

This. I've seen many people with "good" startup ideas, but doing always > talking.

Most programmers see the opposite, actually. Every one of my friends want to do a startup, but "dont have any good ideas". Any tips for finding the right idea, or do you have any good ideas :)
Start by identifying your market (which people can you connect with easiest). Go where they go and see what problems they talk about. Take notes. See if you can solve one of their most common problems, completely, and see if your solution resonates with them. Package it up and put a price on it. Done. (I literally wrote the book on it)
You may try to maintain a positive attitude before anything else. There are definitely many different career paths.

You've said yourself that people have paid for the things you've built in the past, so you are definitely more capable than you think when it comes to building stuff.

If the money you make barely covers your hosting costs, this might mean two things: 1) Not many people know about your solution, 2) you are not solving a big problem. 1 should be correct, if you've managed to make 8€/month, it'd be really odd if all the money you can make with your solution is capped at this amount. There should definitely be more people willing to pay you, you just have not managed to meet them. Maybe you should spend more time about distribution. I also think 2 might be true, too. Maybe instead of building ideas right away, you may spend more time evaluating ideas, talking to people to understand what's important.

Last of all, I think defining characteristics of successful entrepreneurs include resourcefulness and perseverance.

Surely, I have tried to find an audience for a twisted "Come Dine With Me" (but who would host 3 others random unknown people in their own house??), have started some websites (extractemailaddress.com, linux-commands-examples.com) in the hope to get a big enough niche audience... But all I can get is an average of 8€ per month of donations, which barely covers my hosting costs.

This sounds to me like you are looking at the "skin" of what other people do and trying to replicate that instead of digging into the guts behind why their thing was successful.

I talk a lot with my sons about how dragons in fiction are "the red dragon" and "the blue dragon" and "the green dragon" etc. And maybe the red dragon breathes fire and the blue dragon breathes ice and the green dragon breathes acid, but they all look essentially identical except for the color, like you took a stamp and stamped out three dragons and colored them all differently with crayons.

In reality, if you have three species that are that fundamentally different in function, they will look vastly different. It won't be the same body, but with different skin.

You can see this readily in nature. Penguins are birds. But they are birds that don't fly, live in a very cold climate and swim. They look vastly different from most birds that live in warmer climates and fly instead of swimming.

So, no, it isn't sufficient to replicate the "skin" of a successful business. You need to do research and find out what the hidden parts are that make it actually work. This is sometimes called "the secret sauce."

No matter how much public data is available about a business, there will be things the public doesn't know -- The working guts of the business that happens behind the scenes. This is what you appear to be missing.

In my thirties, I was doing similar things. I was pursuing the trappings of a business without actually accomplishing anything.

The crux of all business is you need paying customers. You need to figure out a thing of value that people will pay you for. If you can't figure that out, the trappings aren't going to do anything. If you have that, layering on some trappings of business can improve things.

But you have to have that piece first and foremost. And from where I sit, you don't seem to be doing that piece.

You can only control your efforts, not the outcome. A writer writes, a singer sings, a creator creates.

So long as you’re actually putting businesses out into the universe you’re a full fledged entrepreneur.

I can’t tell you why you haven’t been as successful as you want to be. That kind of advice is all over the place. Perhaps the comments here are right: figure out what the customer wants first and make a minimal first product. Perhaps they’re wrong and you should incubate them for longer or perhaps some third thing (partner with someone else? It’s not bad to be the drummer in the Beatles).

But I think self-doubt is a natural part of creativity and maybe even a sign you’re on the right track.

Just my 5 cents on making linux-commands-examples.com into an actual business:

1. Do a Google Trends research on the Linux commands people search for (and get trouble with/get confused with). Pick ~5 most popular ones.

2. Find 2-5 pages on the Internet for each command where people asked for help and didn't get a 100% satisfying reply.

3. Write a description page (or article) for each of those commands, explaining the stuff people struggle with. Publish link on pages found at #2. Unless you write something cheesy there, people will actually be helpful and won't ban you.

4. Install Google Analytics. Set yourself a proxy goal of 1000 users per day. Start analyzing: how many views per day do you get from a Linux command with score of X in Google Trends with Y links on it from other forums? Back-propagate your goal to actionable items: write N more pages on topics A,B and C, M links for each.

5. Once you get >1000 visitors/day, you can start monetizing it. A very rough ballpark estimate is $1 per 1000 views (give or take, more like 0.1$-10$ depending on a plethora of factors).

6. Once you get a flow of at least $1/day, do your back-propagation again and make a system for yourself when you can look at a topic in Google Trends, quickly search relevant forums, and know exactly how many $/month would an article on this topic bring you. Then compare this income with your effort to write and promote an article and decide whether this is a business you want to do.

P.S. You can also get traffic on writing articles like "did you know those rare time-saving features of commands X, Y or Z" and publishing them on Reddit, HN and other similar sites. Once you figure out the right style to do it so that people will consider it helpful advice and not spam, you can get decent traffic.

Disclaimer: I use those techniques to advertise my paid tool for developers. It may not pay off for a purely ad-monetized content site.

This is a fantastic piece of advice and I am sure many more people along with the OP appreciate your insight.
Thank you for such an amazing advice, that sounds like a plan I'm going to follow with my future projects as well!

Do you mind sharing your app? I'm really curious.

This is a great process for becoming a nice-cashflow side project, but I doubt there's enough people searching for linux commands for this to ever be huge.

Not saying this isn't a great idea, just saying that it's wise to hedge expectations and not expect this to be a get rich quick scheme.

I think if you wanted to turn it into a larger business, the next step would be to determine an adjacent niche that your readers would also like. E.g. maybe a lot of software engineers at tech companies read linux-commands-examples.com, so you could sell them "new hire 1-sheets" for basic linux commands or something. Could help to get more in depth analytics on who's using your product there.

There is no need to search for a unicorn at first. It's about starting and doing something
Check out the Linux command zines Julia Evans creates and sells online. I don’t know the exact numbers, but if I remember correctly she sold like 3.000 PDFs for $10 each.
A friend of a friend owns and runs google ads on linux.die.net (linux manpages). It pays his mortgage.
But I'd wager that the audience of people looking for an article on a command, and the people that want a manpage up on a non linux device (a second screen, a phone?) are mostly disjunct, and that the latter is far larger.
I never realized there were ads on this website. Always though it was someone doing it for the love of it.
They certainly do it for the love. And the mortgage.
I actually disagree with this. As someone who uses linux as the primary build OS for my software projects, i need to know just enough to make things work but I don't necessarily want to be an uber linux expert. This results in me constantly googling "command for <XYZ> ubuntu", which usually lands me on a stackoverflow page with something that points me in the right direction. Now, i'm not saying a linux example commands website will be successful for my anecdotal reason, but i have to imagine there are many more devs just like me.
yes, but do the numbers....

how many of you are there? People in that stage of learning Linux where they google the 5 most common things people get wrong?

Let's be generous and say 1 million. That seems reasonable. It's certainly more than 100,000 and less than 10 million.

Let's be more generous and say that all these people search for this once a week.

At $1 per 1000 pageviews (the generous estimate) that caps income at $1K/week maximum.

That's a nice side-project, if it captures 100% of all the traffic and manage to monetise it (I'd like to see the percentages of Linux users/admins who also install an adblocker; I suspect it's high).

I do this all the time... "I want a service that does X". But I'm not typical, so the market always ends up being small. The standard startup advice of "solve a problem you have yourself" doesn't work for me. I call it my "Kardashian Problem": I don't understand why anyone would ever spend any time paying the Kardashians any attention whatsoever. This is clearly my problem, because the Kardashians are very popular, and the bajillions of people who do pay them attention seem very OK with it. So I am clearly not a very good judge of the market and should not trust my instincts about what will sell well.

This is where you upsell into ebooks, video courses and paid training. Also if you build an email list you can build partnerships which will lead to a much higher CPM.
yeah, but then your business model is selling ebooks, video courses and paid training, and this just becomes one of a number of avenues to reach your market. Which is all totally fine, of course, but the business is no longer "a website with the 5 answers to the most commonly asked Linux questions" :)
Expanding your Linux commands site to also covering Unix commands in general, Mac shell commands and Windows Linux subsystem commands specifically, might enlarge your audience.
To add to this, it may take a long time to build a big enough audience to make money off ads. But you can use these educational articles as content marketing and lead generation for programming services (example: extract email addresses meeting specific criteria).
> Once you get >1000 visitors/day

That is a big once.

>you can start monetizing it

How? Ads from an ad bank?

AdSense IS an Ad Bank...
My gut reaction is:

- 1,000 views/day => ~$1/day => ~$30/month

- 100,000 views/day => ~$100/day => ~$3,000/month

- having blogged about something on a regular basis that I cared about, I think my blog got maybe 50,000 visitors in 3 years, although I wasn't trying to attract them per se, and then I ran out of things I wanted to talk about

- you'd have to really like creating content to grind away for a long time to start making any real money, unless you get lucky & somehow attract a bug audience that sticks around

- if/when I decide to create a business again, I'd probably hate trying to build up an audience that was monetized with ads alone

> I wasn't trying to attract them per se

If you read his comment, it's actually what he tell him to do.

You can have the best content in the world, if no one know it exist, no one will read it. We all believe they will come by themselves and sure it may happens from time to time, but they are the exception, not the rule.

To add to what you said: 50,000 visitors in 3 years is much less than 50,000 visitors in one month for example. From my experience sites with low traffic do not receive the same high quality ads as the top sites. This is done so that top publishers always have revenue and also because is harder to detect fraud on low traffic.

Also, the numer of ads to be served on the network varies and when it drops, the lower quality, lower traffic sites are the first to remain without ads that convert and so without revenue.

I have multiple 1k+/day sites, including 1k+/day forum with avg 7 min visit time. I can't get any accepted for Google ads, unfortunately.
For whom do you want to be an entrepreneur, what is your mindset?

If it is for yourself, then it will be hard.

If it is for the possible customer, then it might be a little bit easier.

Read “Leadership an Self Deception” for help in changing your mindset.

Same. I started a multi-user calculator (now dead) hoping to get users and eventually offer paid plans. It never got more than 5 monthly users. Started a blog (now dead). Not much traffic. Made some contract work for people, but the projects are too damn boring so I'd rather focus on university. I think I am happier when I code free side projects without any capitalist aspiration. Still, the desire to stop having a boss is strong. But then, the clients become the boss, which can be as bad.
Get domain expertise in something other than programming and make things to solve real business problems for people that aren't technical. Alternatively, partner with people who aren't technical. There are a million developers working on programming tools / knowledge aggregators and very few are ever successful because the community wants everything to be FOSS and they won't pay you. Far fewer people are working on annoying, unsexy, everyday business problems because the problems aren't interesting and the developers lack the domain xp to know that the problems exist or the scope of the problems. Non-technical business people are also very ready to pay money for simple solutions to real problems.
Seconding the "learn a new expertise" bit. Many fields that aren't programming are full of untended problems that are ripe for automation; these opportunities stay un-taken because outsiders never realize they exist. Learn something new, the practice of some other profession or even hobby, and even if it looks cut-and-dry when you're starting out you'll find that there are complexities and difficulties that, potentially, could be calling for some new kind of service to fix them.
Or team up with a domain expert.
This is the best advice I found in the whole thread. Yes, devs don't generally buy from devs, but other fields have a lot of things that need fixing.
I think this is great advice. How do you get expertise in these other domains though? Finding a job in the other field could work, but it's a huge time investment (especially if you ultimately don't end up finding any viable problems in that domain).
You ask this question and you are already doing what you should. Asking questions.

Maybe these are not the ultimate questions you want to get an answer for but are a great start.

Also be aware that everyone will start to realize their limits at some point. As children we could improve by endlessly repeating whatever we saw. After a while we need to work on finding the things from which we can learn and improve in a better rate. Also finding a balance between work and regeneration is key. Work efficiency and regeneration speed can be increased - thus allowing for better rate of learning. Also by not stressing over needless things you can save a lot of energy.

The more stable a system is the harder it is to rewire it - so we must sometimes start over and make things a bit unstable to find new paths.

Good luck!

If you are an entrepreneur, coding will be a tiny detail. Selling it will be your first priority, making the customers happy is second, then a bunch of other things, more sales calls, then coding is 99.
I can relate. Here is how I would/do handle this situation...

1. Use my own time to learn new things while building a startup. This means I get less fatigued after s day job.

2. Focus more on solving a passion problem than being an entrepreneur. I’ve found I’m a lot happier building the right solution to a problem than figuring out how to make it a business. I won’t taint the right solution by putting business needs first.

3. Learn to enjoy the act of creating than the art it produces. This means you’ll sustain being in ‘the dip’ for longer.

4. Listen to audio books and mix it between entrepreneurship/startup topics and self decelopment. Some of my biggest improvements to happiness have come from books that help me enjoy the moment more.

5. Do one thing at a time and focus on doing it well. A fox can’t chase two rabbits, so you can’t chase building 5 parts at once. No. 3 and 4 help me do this.

6. Consider finding a cofounder who can do the bits you don’t enjoy. They should also be obsessed with solving the same problem.

7. Don’t let imposter syndrome get to you. Some people let it affect them, others don’t even consider it. It has nothing to do with ability. Learn to enjoy learning, and explore No. 4 to build your resilience to feeling anxious and how to deal with other people in a more enjoyable way.

8. Be okay with the discomfort you are felling and believe that a set of actions can solve it. You just need to experiment with different actions and see which ones fail and which ones succeed. You have a lifetime to explore this.

I was in your shoes for the past 10 years. I get distracted too easily. Since then I found a great couple of co-founders, we’ve released a beta but are completely obsessed with the problem area we’re solving. We love what we are doing and aren’t in a rush, but are hungry for success. You too can get there, it won’t happen overnight so thinking in terms of smaller wins is the best approach. The big wins are a product of lots of smaller ones.

The most important thing is consistency. Pick one idea and stick with it (I'm a hypocrite here), and work on it every day for years.

It's hard to keep anything going only during weekends as you spend 90% of your energy just trying to find momentum.

Re "But after one day of programming for my job, I am exhausted and I cannot extract any brain-juice any more. And if I try to work during the week-ends, I can't rewind enough for the next week" -- I had exactly this problem too. It depends a lot on your other commitments, but after years of failing to do anything productive in evenings and weekends (evenings, too tired; weekends, too easy to procrastinate), I partially solved this by spending 30-60 minutes every morning on side projects. Waking up earlier was hard, but I managed to get into the habit of spending some time in a cafe on my way to work. The change in environment (not home) and the very limited time (often I only have one well-defined goal for a morning session) makes me super productive.

I still battle with consistency, but I create a lot during these times. One thing I'm working on is a guide on how to start your own company in 30 minutes a day. It's still at idea stage, but there's a (currently partially broken) website slowly being pieced together[0]

[0] https://startyourown.co/

> I partially solved this by spending 30-60 minutes every morning on side projects. Waking up earlier was hard, but I managed to get into the habit of spending some time in a cafe on my way to work. The change in environment (not home) and the very limited time (often I only have one well-defined goal for a morning session) makes me super productive.

This is a great tip... for every important goal that you would like to pursue. I started to run twice a week at 6:00 am, and the habit to get out of bed early provides an opening for other activities to spend an hour on the other three weekdays (whether that is reading, writing, meditating/praying, exercising, journalling).

BTW, it helps that I've got some running friends waiting at 6:00 am on Wednesdays and Fridays. That 'social obligation' to show up is also a good reason to get out of bed, knowing that some friends are waiting for me.

I struggle with consistency and I saw someone on HN recommend the writings of Barbara Sher.

I'm currently reading "Refuse to Choose! Use All of Your Interests, passions, and hobbies to create the life and career of your dreams". I haven't got too far in it yet but learning about "scanners" made me feel hopeful about my inconsistency.

I also read As a Man Thinketh by James Allen this morning which might be the complete opposite. That book recommends IDing your crazy dream and doing all it takes to make it a reality.