No, no it isn't. This is competing against the Yaris or a low priced Kia, maybe. Maybe you could call this a leaf competitor, but probably not. Actually, the best comparison may be that it's competing against mopeds and bicycles.
The headline and you are both mistaking Tesla, a car company, for its products, the cars. This car company is an electric vehicle manufacturer who is planning on making a roadster. This model is not a Model X competitor, but this company is absolutely a Tesla competitor... or it might be, if it doesn't turn out to be yet another of at least four failed three-wheeled car companies in the past decade.
It might be competing but it isn't going to win. If there really was a big market for small three wheelers there would already be a lot more of them on the road.
And anyway even in Norway you can buy a used (less than a year old, less than 2k miles on the clock) 2019 Mitsubishi MiEV for 18.5 kUSD (https://www.finn.no/car/used/ad.html?finnkode=140199983). That's a lot more car and you can have it now.
In a situation where commuters are incentivised to drive electric cars this could do quite well, but it's passenger limitations really limit the market. You can't drop off the kids at school on your way to/from work. Making a two seater version might really increase it's market share.
In Oslo fuel cars are expensive to drive into the city, but you can park an & charge an electic car cheaply or free, without paying tolls. Some people buy old & tiny first generation electric cars to travel in and out of the centre. So this would potentially have a market in Oslo as it looks much nicer than a Buddy car!
And yes, lazy click-bait headline writers: if it's electric then it's competing with Tesla. When competition requires more equivalence than both companies produce products with wheels and electric motors.
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[ 2.0 ms ] story [ 86.1 ms ] threadSaying this is a Tesla competitor is click-bait.
And anyway even in Norway you can buy a used (less than a year old, less than 2k miles on the clock) 2019 Mitsubishi MiEV for 18.5 kUSD (https://www.finn.no/car/used/ad.html?finnkode=140199983). That's a lot more car and you can have it now.
Edit: just looked at the web site and you can get a new one for about that price: https://www.mitsubishi-motors.no/i-miev/#!section-cc
2. It's just a reliant robin with an electric motor
In Oslo fuel cars are expensive to drive into the city, but you can park an & charge an electic car cheaply or free, without paying tolls. Some people buy old & tiny first generation electric cars to travel in and out of the centre. So this would potentially have a market in Oslo as it looks much nicer than a Buddy car!
And yes, lazy click-bait headline writers: if it's electric then it's competing with Tesla. When competition requires more equivalence than both companies produce products with wheels and electric motors.