Fashism, a Social Shopping Site, Gets Cash (bits.blogs.nytimes.com)

It's interesting that the New York Times comments about that site are so negative merely because of the name.

I am totally against fascism, but I think the name is clever and catchy.

It is indeed clever. People need to get over themselves.

Am I the only person who has some qualms with the name?

I am launching (soon) a webapp in this space. As far as I am concerned, this only validates the idea and proves there is a need for this type of webapp.

Is the line of thinking correct?

Am I the only one who thinks that this website is ridiculous? A post like http://www.fashism.com/look/view/31295 just feels very post-modern and weird to me.