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Ask HN: How fast do SaaS sales teams ramp up?

4 points by mrtonypino ↗ HN
Modeling out a high-level proforma for how a seed round would get us from current state to Series A (say $250K MRR).

One of the questions is how long it takes sales teams to start to get productive. (Bit of a J curve from a cash pov for each hire.)

Any good data points on what the norm is for this?

Grateful for any thoughts / references here :)

4 comments

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davismwfl
Not sure there is a generic ramp time for all SaaS teams. A lot of variables go into it, including market, industry, client demographics, lead sources, individual networks etc.

In general if you have a known process, defined client demo and aren't in a regulated market or not in an enterprise sales price range then I'd target a new sales team member being productive in the first 60-90 days depending on the complexity of the product, their network etc.

If you are in a regulated market, or the price point exceeds common purchasing managers limits than you are talking about a totally different scenario.

Those are just some really high level generic points, a lot goes into setting up a repeatable sales cycle and building the team.

mrtonypino
Great points. Helpful guidance. thank you!
verdverm
There are a bunch of relevant videos on the HeavyBit library.

Check out the sales focussed near the bottom of the filtered results. Watch a couple last night that will help you answer these questions