How many different monthly services are people willing to tolerate?
It seems there's a business opportunity for someone to aggregate different services into a "golden ticket" where you pay some fixed fee and can sign up for an a la carte menu of different content. And I'm talking about just streaming services. This could be an umbrella for everything from magazine and newspaper subscriptions to other online services like ancestry.com, etc.
“there are “only two ways to make money in business: One is to bundle; the other is unbundle”
Being part of a bundle though is a road to commoditization. If you have a good brand, there is no upside to doing so. There is a reason that Netflix refuses to be a part of Apple’s TV app while lesser players will.
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[ 2.8 ms ] story [ 20.9 ms ] threadIt seems there's a business opportunity for someone to aggregate different services into a "golden ticket" where you pay some fixed fee and can sign up for an a la carte menu of different content. And I'm talking about just streaming services. This could be an umbrella for everything from magazine and newspaper subscriptions to other online services like ancestry.com, etc.
“there are “only two ways to make money in business: One is to bundle; the other is unbundle”
Being part of a bundle though is a road to commoditization. If you have a good brand, there is no upside to doing so. There is a reason that Netflix refuses to be a part of Apple’s TV app while lesser players will.
Well, that's a stinker.