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This is great! I read this immediately after writing and sharing a blog post on HN
I shall add my favourite bugbear to this wise list

Don’t reach out; contact.

Great read. Another resources that helped me was George Orwell's essay [1].

I think the following rules will cover most cases:

1. Never use a metaphor, simile, or other figure of speech which you are used to seeing in print.

2. Never use a long word where a short one will do.

3. If it is possible to cut a word out, always cut it out.

4. Never use the passive where you can use the active.

5. Never use a foreign phrase, a scientific word, or a jargon word if you can think of an everyday English equivalent.

6. Break any of these rules sooner than say anything outright barbarous.

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[1] https://www.orwell.ru/library/essays/politics/english/e_poli...

I agree, especially for signage.

Although don't most university's encourage the opposite?

Also short comments seem unconstructive online.