HN Explorer

12 comments

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oyebenny
Only 20 clients? Does that seem low to anybody else?
vinrob92
Her packages are between $500 to $3500/month so she got to that MRR only with a handful of customers.
ianai
I’m missing something. Are they selling blog posts? What’s the content source?
vinrob92
Yes, done-for-you blog posts.
rohit2412
They have 50 writers on payroll. 18k$ revenue doesn't sound too good. That is just 360$/person/month.
Scoundreller
Based on their monthly fees, they're charging $150-$250 per post at ~1200 words per post.

Assuming a blog is getting 25k+ views on each post, it's ramen-profitable, as long as it's not cannibalizing their other content.

My guess is that it's not ground-breaking content, but hopefully good-enough to fill in your off-days if you're trying to keep up daily posts.

PhasmaFelis
Yeah, like, I know "productized content marketing service" must mean something to someone, but every time I try to parse it, it just seems like a buzzword Ouroboros, endlessly devouring its own tail.
ianai
That’s exactly what I experienced trying to figure it out!
gowld
[deleted]
vinrob92
I reached out individually to every single productized service entrepreneur featured in those interviews and made sure they go in-depth with their answers. Not sure how that qualifies as webspam?
Scoundreller
I think GP meant the product itself is a webspam factory, not your interview.

Since we don’t see the actual product, we don’t know if it’s worthwhile or low-value filler content.