Ask HN: Can I Photoshop Athletes wearing my gear if I worded it carefully

1 points by RaceWon ↗ HN
Hi HN! Deciding on marketing for a lifestyle brand: if for example I said in an ad "Someday Even Tiger will be wearing these" with a shopped pic of Tiger Woods wearing my golf gloves with my logo, is this legal?

If not, what work around might be? Would a disclaimer work?

Thanks in advance for the brainstorming :)

PS: it is not a golf related brand.

10 comments

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> is this legal

Consult a lawyer.

> Consult a lawyer

Sage advice.

Its advertising using his face to promote your brand.
Also, the original photo has a copyright, so the photographer can sue too.
Why in the world would you want to exploit someone like that?

For things like this, turn it around. What if it were you?

You find a photoshop with your face using new sex toy, for example. And the slogan:

"One day, even people like RaceWon will be all in!"

:D

Also, laugh. Meant it to be funny, and thought provoking.

There are other ways.

> Why in the world would you want to exploit someone like that?

Ask some mega famous online .com's that (and their relatively newfound apps) :D

If you're asking, then you likely believe in the very least it sits in a gray area.
> you likely believe in the very least it sits in a gray area.

Yes I do, but gray is not black.