> Paying for shipping is a two-for-one pain deal: Not only are you confronted with the actual cost of your convenience, but you’re being asked to pay “extra” for a store to fork over items you’re already laying out for.
There's also one other effect here that the author of the article overlooked. For a very long time, 'shipping' was often termed 'shipping & handling', and one would order some item that cost, say $30, and be confronted with a $17.99 shipping & handling cost. The trouble was, if one knew roughly the cost of actual shipment of the $30 item, one would find that the shipping part was, say, $5.99, and the handling was $12, meaning the retailer was simply hiding a $12 surcharge on every order in their 'handling' side of the S&H cost figure.
Enough of that, and one begins to irrationally hate all 'shipping charges' no matter what, and want to avoid them everywhere.
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[ 2.6 ms ] story [ 9.6 ms ] threadThere's also one other effect here that the author of the article overlooked. For a very long time, 'shipping' was often termed 'shipping & handling', and one would order some item that cost, say $30, and be confronted with a $17.99 shipping & handling cost. The trouble was, if one knew roughly the cost of actual shipment of the $30 item, one would find that the shipping part was, say, $5.99, and the handling was $12, meaning the retailer was simply hiding a $12 surcharge on every order in their 'handling' side of the S&H cost figure.
Enough of that, and one begins to irrationally hate all 'shipping charges' no matter what, and want to avoid them everywhere.