Ask HN: Please Review my startup Addoway.com

Looking for some feedback on first impressions when you hit the homepage. We are an eCommerce marketplace, but constantly looking to enhance to ensure visitors (buyers/sellers) are understanding the goal. Thank you for your time. We are just shy of 100,000 unique visitors/month and have been in beta for 9 months now, but always looking for ways to enhance. http://www.addoway.com