Humans can't read URLs. How can we fix it? (youtube.com)

In this video, a Googler here proposes adding the "ETLD+1" part of the domain name as a "chip" where the extended-validation certificate name used to be.

So this link: https://jakearchibald.github.io/svgomg/

Would look like this in the browser:

    jakearchibald.github.io | https://jakearchibald.github.io/svgomg/

The proposal appears at 16:45 https://www.youtube.com/watch?v=0-wB1VY3Nrc&t=16m41s

     theguardian.com | workforus.theguardian.com/index.php/careers/