Ask HN: Who do you use to sell your ad space?
I'm considering buysellads.com but would like some other recommendations (as 25% seems expensive). I don't need an agent, as I have interested advertisers, I just want a hosted SaaS solution that can supply the code and handle the merchant processing, CPC/I and inventory etc.
22 comments
[ 4.4 ms ] story [ 54.2 ms ] threadContact me and i can work out a better deal for you.
Disclaimer: I own Adclays.
Without logging in, there is hardly any information (beyond marketing language).
The latest blog post appears to have been November 18, 2010. Just below the title there's the default "Your Awesome Tagline" as a subtitle.
The FAQ only says, "A complete support page is been put together based on popular questions."
In short, these are some big red flags for any business interested in your product.
I work at isocket and want to point out that BuySellAds is great for some people. If you're looking to sell month-long tenancy campaigns on a subscription (pay-until-they-cancel) basis, BSA is the best tool for the job. And for that service, they'll assess a 25% commission on all the ad revenue you generate.
If you're looking more flexibility in your ad packages - CPM, daily/weekly/monthly campaigns, grids, takeovers and a flat fee pricing, you might want to look at isocket. See http://www.isocket.com/group/techcrunch for an example. We're about to release a "free-until-your-first-sale" program so there's essentially no risk in trying us out.
If you've got more questions, feel free to reach out to me at jason@isocket.com.
- You’re not locked in to fixed 30-day rate pricing; publishers at BSA can also sell ads on a CPM basis.
- I'm not sure what type of site you have, but if you look around our directory (http://buysellads.com/buy) you will see many sites that have sold a ton of ads.
- It's true; we charge a 25% commission (includes payment fees, BTW). As such, we're incentivized to actually sell ads for you.
- For many people, the commission comes down to either a) selling ads commission free and keeping 100% (minus payment fees), or b) selling more ads, and likely making more money, with someone whose goals are aligned with yours… it's one of those 100% of a pie that's worth $100 or 75% of a pie that's worth $200 scenarios.
- If you were looking for a commission free ad-selling tool, I'd recommend using something free like OIO Publisher.
- There are dozens of publishers at BSA who would likely sell plenty of ads directly to advertisers without us; however, with BSA in the mix managing their sales they sell a ton more.
There’s also a bunch of non-biased reviews of what BSA has done for other publishers here: http://www.google.com/search?q=buysellads
(Disclosure: I founded BSA and my blood, sweat, and tears are in the BSA software… so I might be a little biased)
It seems likely that you're somehow not receiving emails from the app, and I should be able to figure this out for you.
isocket is used by the web's premiere publishers like TechCrunch, Cheezburger Network, Lookbook.nu, GameZebo, Vator.tv, etc etc.
@Dawson - OIO is free, but it puts a lot of the support on your shoulders. So you've got a mix of options - SaaS software like isocket that includes support for you and your advertisers, brokerage services like BSA that include support and commissions, or total 'on your own' stuff OIO.
You mentioned already selling some ads on your own / having interested from advertisers. Congrats!