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Wow! What's in the strip? Does it remain there or gets dissolved?
The strip is made of a natural fruit. The strip dissolves, but the effect stays there for the next 30-60 minutes so no matter how much you eat you won't need another strip ;)
If this video reminds you of anyone, I'd be happy to send samples of my MVP to anyone in the US.
So how does this work? Binds to "sweet receptors" on tastebuds (or however that works), and activates them with ordinarily non-sweet molecules?
Spot on! The fruit has a natural protein which temporarily and harmlessly binds to your sweet receptors. Unlike other sweeteners which directly activate the receptor, this one indirectly activates the receptor only in the presence of acids.

This mechanism gives it loads of unique properties. One, the protein has no taste and doesn't have the same chemical/bitter aftertaste of the other sweeteners out there on the market. Furthermore, it serves as a food flavor enhancer just like any other herb or spice. You're not just sweetening the food, you're removing the unpleasant tartness and bitterness of foods that otherwise mask the taste of the food. Discover the hidden natural flavors of your food. Finally, since you're affecting your tongue instead of the food a single serving will last you 30-60 minutes, the entire length of a meal. You wouldn't need to add more like you would otherwise with other sweeteners if you were having a breakfast of coffee, yogurt parfait, and grapefruit.

Don't worry, it is not only natural but also completely safe. Coca Cola published a study on the protein in 2019 saying it has no potential long-term side effects. There is also another study published in 1974 where they gave rats 10,000 times the regular dose a human would take...every day...and found no side effects across several generations.

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Whats the difference between your product and mberry miracle fruit tablets? Functionality?
While the efficacy is the same, the difference is in the timing. In my testing those pills take ~10 minutes to dissolve, maybe 5 minutes if you are rolling it around on your tongue...for the entire 5 minutes. As a novelty food, it does the trick, but when you're rushing to get your kids to school or in a hurry to get yourself to work you don't have those 5 minutes to get it dissolved before breakfast (assuming your child even has the patience!) You can check the full video in the description but my product takes 30 seconds - 1 minute to dissolve. That's a 10 fold difference. Not only is it convenient but it is also effortless to coat your entire tongue - the surface area does it on its own.

The pills also have a chalky texture and a raisiny taste that not everyone enjoys. While I am still working on the flavor, i have received great feedback saying that it "tastes like a healthy fruit roll-up".

Random question but is kosher?
Absolutely! This family actually brought up that concern so I made sure that my product only contains kosher, non-GMO, and organic ingredients :)