From a marketing point of view it depends upon the context: For example "act now and we'll give you the first month free" sounds good yet "and if you don't like our product we'll give you up to thirty days to return it" sounds good in another context.
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[ 3.5 ms ] story [ 18.0 ms ] threadThis month, a month seems longer.
Next month, they'll seem equal :-)
This is like how shopping goes, majority of products are priced 1 penny/cent under the round-up figure for example:
£14.99 instead of £15.00 - The lower number '14' making it sound like its less.
Good question by the way too!
For me, I like '$15' vs. '$14.99' or '$15.00'.
$15 looks smaller to me than $14.99 and I like round numbers.
Definitely a good question.