It is an interesting concept. After all, Twitter is a micro-blogging platform, and once you accumulate enough followers, transitioning to a full blown blog with the same number of followers is quite difficult. Also, each sentence structure has to be simple to convey a piece of idea in 140 characters. So basically you can write a small yet effective article, and this website pieces it together. As long as content is curated, I have it bookmarked.
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