I could not read more than the first little blurb, but I am guessing the article will be critical of the Netflix position that anything that takes a viewer away from their service is a competitor, even sleep and going to the bathroom. Seems reasonable that for many watching the credits roll is an opportunity to do "something else".
> I am guessing the article will be critical of the Netflix position that anything that takes a viewer away from their service is a competitor, even sleep and going to the bathroom.
There are people who sit through credits. We're a minority ...even in theaters, I'd say 10% or less... but, since we're _paying_ subscribers to Netflix, why can't we turn on a feature that lets us watch credits?
Personally I prefer to read an IMDb sheet at my own pace. That said, I wish Amazon had a feature similar to Amazon Prime Video's X-ray, it's so much easier to find an actor that way and especially if they only starred in one episode.
I like endings, and I think they're important. When I get to the end of a Stranger Things episode (which I buy on BluRay), I want the scene to fade out, and I want the credits to roll, and then I want the universe to leave me in peace for a moment so I can contemplate what just happened.
Netflix absolutely will not allow this experience. You can turn off auto-playing the next episode, but Netflix will take over your screen with a giant promo instead. There's no way to let a video just end.
I watch Netflix on my Chromecast and it will play to the end of a movie, and the last episode of a series. I know I've reached the end of the series when I see the names of all the voice actors that did the overdubs in other languages. I haven't tried disabling auto-play.
People don't want to watch the credits, so netflix doesn't show them and/or makes them easy to skip. Want proof? Next time you're in a cinema watch how many people walk out as soon as the credits roll, most people want to get out as quickly as possible.
> People don't want to watch the credits, so netflix doesn't show them and/or makes them easy to skip. Want proof? Next time you're in a cinema watch how many people walk out as soon as the credits roll, most people want to get out as quickly as possible.
What you're saying explains why it might be reasonable reasonable for Netflix to skip credits by default. But it doesn't explain why Netflix doesn't support an option to set the credits to finish for those who wish.
Another example of technology encouraging rampant consumption. Netflix, YouTube, HBO, etc. all wait less than 10 seconds to begin playing the next content.
I'm of the mind that this conditions society to constantly consume, and lowers the collective attention span.
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[ 2.3 ms ] story [ 44.1 ms ] threadhttps://www.fastcompany.com/40491939/netflix-ceo-reed-hastin...
Nope, it actually isn't about that at all!
Most subjective thing I've read so far this - hmm - month...
I like endings, and I think they're important. When I get to the end of a Stranger Things episode (which I buy on BluRay), I want the scene to fade out, and I want the credits to roll, and then I want the universe to leave me in peace for a moment so I can contemplate what just happened.
Netflix absolutely will not allow this experience. You can turn off auto-playing the next episode, but Netflix will take over your screen with a giant promo instead. There's no way to let a video just end.
What you're saying explains why it might be reasonable reasonable for Netflix to skip credits by default. But it doesn't explain why Netflix doesn't support an option to set the credits to finish for those who wish.
I'm of the mind that this conditions society to constantly consume, and lowers the collective attention span.