Australian lawmakers are trying to push through a Media Bargaining Code that makes Google to pay for the right to display the link, snippet, and image of media companies' content (news articles) in search results.
So, why wouldn't Google just agree to the code and simply not show the participating media companies' articles in search results?
From my cursory analysis, this would
i) Give (much) more traffic to smaller media companies who don't sign up to the code
ii) Cause participating media companies to rethink after they lose traffic
Why doesn't Google give up the fight and take this approach?
Also, is there any platform where Google *does* do more than simply display the title of article, an image, and snippet? (if so, I would be more sympathetic to the Media companies pushing for the code, since Google could then be collecting ad revenue by essentially scraping and displaying others' content)
2 comments
[ 3.0 ms ] story [ 6.9 ms ] threadI agree that it would [heavily affect the way search works](https://www.youtube.com/watch?v=dHypeuHePEI)
So, why wouldn't Google just agree to the code and simply not show the participating media companies' articles in search results?
From my cursory analysis, this would
i) Give (much) more traffic to smaller media companies who don't sign up to the code ii) Cause participating media companies to rethink after they lose traffic
Why doesn't Google give up the fight and take this approach?
Also, is there any platform where Google *does* do more than simply display the title of article, an image, and snippet? (if so, I would be more sympathetic to the Media companies pushing for the code, since Google could then be collecting ad revenue by essentially scraping and displaying others' content)