I know this isn't the type of startup HN is usually interested in, but I value HN's opinion. I view this startup as a way to get a toe hold on something bigger. Something like threadless for socks. Thanks.
Well, the journey of a thousand miles begins with the first step. I'd consider making those baby steps - you know, walk before you run - lest you put your foot in it.
Real photographs may give you a leg up on your competitors, but that may be me just pussyfooting around. Have you dipped your toe in the waters to see what the reaction was?
As mentioned, the "Buy Now" link should really stand out.
This may have been your intention, but I can only find one place (on the home page under the Exclusive section) where it mentions cost. I think you should call out how much it costs on the subscribe page.
Also, to nitpick, I'd stick with using either "buy" or "subscribe" instead of a mix.
I lost interest after reading this blog post. What does it have to do with socks? Does having weird socks make someone a hipster? Does pretending to be a hipster get someone laid and wearing weird socks somehow enables this?
Make the sign up link much more prominent, and have it available on every page.
Make pricing information available prior to asking for my email address and shipping address. If you are showing the $9 price somewhere on the site before the spreedly checkout page I couldn't find it.
If you are going to collect my personal information prior to check out you really need to pre-populate it into the check out form. Making the customer enter their data twice is irritating and adds friction to the buying process.
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[ 9.1 ms ] story [ 40.8 ms ] threadReal photographs may give you a leg up on your competitors, but that may be me just pussyfooting around. Have you dipped your toe in the waters to see what the reaction was?
Compare your socks against the others out there - go toe to toe with them.
Darn it, I think I've run out.
I would:
- Size up the buy now and learn more on the front page (I barely noticed them)
- Get a 1-800 number (look for a twilio code, then it's basically free)
Do you ship to Canada?
This may have been your intention, but I can only find one place (on the home page under the Exclusive section) where it mentions cost. I think you should call out how much it costs on the subscribe page.
Also, to nitpick, I'd stick with using either "buy" or "subscribe" instead of a mix.
http://www.sotmclub.com/blog/id/2
I lost interest after reading this blog post. What does it have to do with socks? Does having weird socks make someone a hipster? Does pretending to be a hipster get someone laid and wearing weird socks somehow enables this?
Make pricing information available prior to asking for my email address and shipping address. If you are showing the $9 price somewhere on the site before the spreedly checkout page I couldn't find it.
If you are going to collect my personal information prior to check out you really need to pre-populate it into the check out form. Making the customer enter their data twice is irritating and adds friction to the buying process.
BTW, I'd go up to $20/year for this, even just as a quirky gift for someone.