I really hate the way all SAAS Platform developers are all staring at each others graphics thinking foolishly that their customers prefer they look the same. They have this really corny unoriginal cartoony look. Apparently they never stopped to consider that everyone still uses Craigslist #1 even though it looks like it was coded in Visual Basic
Maybe this is an unpopular opinion here, but I don't think developers have to do much about deciding about design - designers do.
On the other hand, if everyone would do the craigslist 'brutalist' design you people would say the same thing - how every website looks the same. And not every website has the same target users as craiglist's.
They are devoid of style, uniqueness, and are generally unpleasant to look at. If your brand uses rounded shapes, and disproportionate styling to highlight an abstract, cartoonish brand identity, then they would fit in. But as they are currently used, they stick out like a sore thumb because they often take no cues from the rest of the illustration, color schemes, or branding on the site. Essentially, they are repeating the same mistakes of Clipart from two decades ago.
My suspicion as to why they are prevalent is because they are a cost efficient and low-effort way to achieve human illustrations in media that can be done by entry-level designers. Also, by bearing no semblance to any real human figure, the body-image conscious crowd can't complain about shaming or exclusivity in marketing.
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[ 3.3 ms ] story [ 33.5 ms ] threadOn the other hand, if everyone would do the craigslist 'brutalist' design you people would say the same thing - how every website looks the same. And not every website has the same target users as craiglist's.
What do you hate so much about them ?
Side note: I'm a dev and a random user of random SaaSs, not a designer.
My suspicion as to why they are prevalent is because they are a cost efficient and low-effort way to achieve human illustrations in media that can be done by entry-level designers. Also, by bearing no semblance to any real human figure, the body-image conscious crowd can't complain about shaming or exclusivity in marketing.