BMW Releasing Consumer Information

An email from a co-worker suggests that BMW Dealerships are putting information on the web, I don't know if this is only in So-Cal or bigger than that:

I got an email today from BMW telling me about some new promotion which directed me to http://censored.mybmwexchange.com/ .

This page was unauthenticated, http, and worst of all contained all of my personal information including my vehicle's VIN number and address/phone/email. I contacted my dealership and they took it down for my name, but others are still there. This is a huge privacy concern and I encourage you to go to http://yourfullname.mybmwexchange.com/ and see if they are publishing your info publicly on the net as well.

We found about 50 people by just guessing names and a few employees here are up there as well, so I figured I'd let everyone know. At first I thought it was just customers of Bob Smith BMW, but censored got his from Century West and they have his info too. Very disturbing...

I contacted matt.smith@bobsmithbmw.com as well as the marketing company running the campaign. If you find they have your info too, definitely make some noise.

Acsellerate, Inc.
Attn: Jana Pivkova 
16882 Bolsa Chica St. Suite 108 Huntington Beach, CA 92649 
Phone: 800.715.7105 
Fax: 800.715.7101
 Email jana@ami-success.com

With all of the recent privacy breaches done to companies like Epsilon and Sony, you'd think others would grow a brain and not do stupid stuff like this.