Obama’s site is performing a test on you (breakingcopy.com) 4 points by albybisy 15y ago ↗ HN Barack Obama’s re-election campaign is using an interesting strategy to get people to sign up for their mailing list.
[–] trbecker 15y ago ↗ Obama's '08 campaign team modus operandi is described in the recent book Little Bets. In short, they A/B test everything.
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