I absolutely agree with what they said here. Non-techies are, in my opinion, essential to any tech startup. They provide a lot of insight and perspective that a techie might not have. They see the world in a very different way and can provide ideas we might have never thought of. Not to mention they will most likely be better at sales and marketing than any of us. However, the ultimate resource they can provide is time. Since they cannot sit down and code the product, they can spend their time working to build buzz and find customers so that when it is launch time you already have a customer base lined up. At the very least they are a way to see if your brilliant product can be used by a normal person.
Despite my non-techie status, I'm not willing to argue that non-techies are critical to the success of any start-up endeavor. In my mind, it's a (relatively) simple matter of identifying what expertise is required for product launch and harvesting those skills sets regardless of the packaging.
What I am willing to argue is whether the non-techie derision is necessary. And even more important, productive.
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[ 3.2 ms ] story [ 21.0 ms ] threadWhat I am willing to argue is whether the non-techie derision is necessary. And even more important, productive.