Ask HN: Contractors, what is your hourly rate?

221 points by TbobbyZ ↗ HN
I charge $115-130 an hour. All work is 100% remote. I customize Salesforce.

I think my rate is pretty good, but am wondering if I should charge more or if there is other tech I should specialize in that could get me a higher rate.

241 comments

[ 126 ms ] story [ 606 ms ] thread
May I ask where you find clients?
It’s all organic. Salesforce is hot right now. Mostly LinkedIn.
Do you contact potential clients or do they contact you?
Usually my previous clients tell somebody about me. I work in a relatively niche area.
Mine are all just referrals from past coworkers and clients. The first one is the hardest.
1/1000 of what I would accept as a yearly salary
This is really interesting. What's the reasoning? It turns out this is _very_ close to my own rate, by chance.
1/2000 is what your actual hourly rate is as salary.

Doubling that to 1/1000 accounts for downtime, unpaid pto, paying for facilities, paying for your own insurance, etc.

There's a little under 2000 working hours in a year of fulltime work; you can charge approx double to cover your cost of sales / offer flexibility.
Am I missing something, or do you not have any vacation?
Paid vacation still counts towards your "work hours", because your employer pays for them.
But if you're a contractor, you don't have an employer, so you have to divide the total amount you want to make in a year by the actual hours you expect to work, which won't include time off, since your clients won't be paying you for time off.
I think that's the idea by diving by 1000. The math is assuming that you won't work half the time.
If you work 40 hours * 50 weeks you have 2000 hours (and two weeks off).

If you take 12 weeks off instead of 2, you get 1600 hours.

I think this might also depends on the duration and the nature of the contract work but perhaps you can consider increasing your rate as a way of filtering out jobs when you start getting more jobs than you can handle.
This is advice I give contractor friends frequently. Too busy? Raise your rate until you are winning fewer jobs but making the same amount. Or working less for more money.

My observation having gone through this several times over 15+ years of contracting: perhaps counter-intuitively, the clients you retain and the new ones you acquire at your increased rate will treat you and your time with more respect. I don’t have a solid unifying theory on why this is beyond that your rate as compared to expectations is directly correlated with clients’ impression of your value.

I think your observation is correct.

You might be interested in reading "Influence: The Psychology of Persuasion" by Cialdini. In the first chapter, he describes a souvenir shop in New Mexico that had trouble selling inventory. The owner just couldn't sell her jewel necklaces. The owner went on vacation, and told the clerk to cut all the prices in half (far below their value). When she came back, she learned the clerk misheard her and doubled all the prices... and all of them sold out! Tourists at the stop didn't know how to recognize necklace quality on their own, so they used the price as the next most reliable indicator of quality.

I imagine it's similar with companies that see software as beyond their expertise.

I would be particularly interested in hearing what "Full Stack Developers" charge in the UK. I recently started doing freelance/contract work but I'm not really sure what others similar to me change.

(I'm particularly experienced (15 years) in Python/Django, JS/Vue, UI/UX)

Back in 2020, I was able to make £800 per day doing outside IR35 work. Similar level of experience but in TypeScript, React and Node. Working for an investment bank at the time; however you can get similar rates when working as a Tech Lead.

At this rate, I was slightly outside of the normal range at lots of places. It helps if there is a Managing Director that knows you're decent as they can help to sign-off on higher rates. Unfortunately I found this almost impossible to regularly achieve because it takes time to build your network and show your worth. Having to constantly start again with zero reputation at every workplace I go to was one of the reasons I decided to stop contracting. The other reason was the downturn in the contractor market caused by the possibility of IR35 enforcement and the reaction to this by big risk-adverse companies.

I'm impressed that you managed to get an outside IR35 role with an investment bank in 2020. The rate looks decent or even a little above average for the industry as you say. However IME 100% of big financial firms went umbrella to avoid the IR35 risks that were about to arrive (even if those risks then got deferred by a year) so in reality what they were offering was more equivalent to something in the low £600s outside IR35. Getting £800 for an outside gig would have been a good win at that time.
I was still on an outside IR35 contract up until October 2020, and then on another at a financial firm on a slightly lower rate until April 2021.

You are right though, that it was getting more and more difficult around then. At the first firm they stopped granting outside IR35 contracts during 2020, but were able to grant extensions if one was requested by somebody in leadership however eventually the extensions themselves were only allowed to be one week at a time so I left.

It varies massively depending on seniority, company and location, but a representative range could be £400-£600 a day. Much above £600 tends to be for "multiplier" style roles that increase the output of other engineers, e.g. Devops or Tech Lead roles.

I've actually stopped billing myself as a fullstack developer for contract work. Increasingly the companies which use contractors will be looking for front end or backend roles only.

Always worth taking a look at Jobserve - most contract gigs list rate ranges and a genuinely experienced person who ticks the required-skills boxes won't usually have much trouble getting the upper end. Depends a lot on location (London will be highest for most things).
Are you willing to share what your rates are?
I run a small digital agency, and agree with the £400-£600 a day range.

You can obviously expect more premium £700-£1,000 day rates if you're working for banks or big four accounting firms, or if you have very specific or highly demanded skills (e.g. React)

If you know places that are still routinely offering £700+ just for a decent React dev I know several people who'd appreciate pointers. It's certainly an in demand skill but also one that a lot of contractors have now and the UK market isn't what it used to be thanks to all the IR35 mess and lots of formerly big clients shutting down their contracting (or, usually even worse, forcing everyone under umbrellas).
I don't know how realistic the data is as it's from ad scrapes but this site provides good stats for the UK market https://www.itjobswatch.co.uk/

Probably very varied by geo / industry as well - from my experience as a permie 50 miles distance or working for one type of bank instead of another can do multiples on your salary.

With that kind of experience level and assuming your abilities are consistent with it I'd agree with others that around £600 is a reasonable target. That's assuming you're finding work through a recruiter who will mark up the end client rate but working outside IR35. If you're willing and able to find clients directly you can push the rate up a bit because there won't be that middleman taking a cut for a while. If you're working inside IR35 (which almost always means via an umbrella company these days) then rates more like £700-750 are a reasonable target.

The market has been taking a hit recently with all the uncertainty combined with the usual slowdown over the summer season so if you're looking today and you want a quick start then you might have to settle for less. But schools go back next week and everyone is back to work after holidays so then we'll find out how much of the drag has just been the usual seasonal slowness and how much might be with us for longer.

Seeing the numbers in this thread (even for Germany) and comparing to the UK is frankly depressing.

My experience matches everyone else in this sub-thread, £650/day for years and finally reached £700/day. But as these are short term projects it averages to less. For 15 years experience it's not great.

I don't have the option to move to the US but I'd like to pick up US clients remotely. It's the only way I see to earn more.

I don't have the option to move to the US but I'd like to pick up US clients remotely.

We've (small UK development/consultancy shop) occasionally had US-based clients approach us about small projects. It's not something we'd actively explored until recently because of the potential legal and accounting complications. When we did finally look it turns out it's probably not so difficult after all though we haven't actually tried it for real yet.

The rates that small outsourcing firms or individual contractors charge in the US are so much higher than the UK that a US client could get a bargain working with us while we could be charging much higher rates than we get from UK or European clients. Financially it's a situation where everyone could do well.

I'm a bit surprised that we don't see more trans-Atlantic deals. Maybe a lack of awareness or concern around time zones means people don't really consider it an option? But even California is only an 8 hour gap so with almost everything being primarily remote and async today it should be possible to communicate effectively.

The best advice I ever got about freelancing was to increase my rate for every job and keep on doing that until people refused to hire me. How else can you figure out what you're worth?
Would that not end up hurting your reputation after a while?
only with the now 'cheap' clients :) at some point you are in a different league. gotta keep moving and growing.

but in actuality, no, unless you have a social group where all your old clients get together and mingle. my clients do not know the other ones exist, for the most part.

Would you want a 10.000USD or the 30.000USD surgery? There is a paradoxon that people associate costs with quality.

High rates never hurt anyone, given that they actually deliver on it.

> Would you want a 10.000USD or the 30.000USD surgery?

I'd like to have the 0USD surgery, but maybe that's just my inner European.

We don’t have a VAT tax. Free just means you pay with other peoples money while they pay with yours.
The VAT isn't funding the health insurances.

The money for health insurance is taken out of your salary before you even receive it.

> Free just means you pay with other peoples money while they pay with yours.

That doesn't make any sense to me, you contribute by paying your taxes and you benefit when you need it.

> Free just means you pay with other peoples money while they pay with yours.

You've just described insurance

I think that was what the parent was pointing out: it's not a matter of if the surgery costs anything, but of how it is paid for.
It's also how much it costs for the same level of care. The US spends twice as much per head on healthcare as the most costly european countries like Norway. The amount spent on medicare/medicaid alone could fund a system like the NHS for everyone in the US.
Sure but we pay thousands of dollars in Insurance Premiums, copays, deductible and even then there is no guarantee. I would rather pay a VAT if that can give me peace of mind.
For profit healthcare just means doctors have no incentive to cure diseases and just charge for ongoing therapy that treats symptoms instead.
It also works that way for socialized medicine. When doctors are paid per action more actions are taken.

Does any country pay doctors per outcome?

We do have sales tax. And plenty of other taxes. And lots of things that we refer to as “free” that are taxpayer funded.
I think a better way to put it is your client has a budget. If you fit within that budget it's OK, being the most expensive option is a good thing, gives the impression of quality, as long as it fits in the budget they have. It's price is right rules.
It would help their reputation. They are now one of the most expensive options.

Business don’t spend money like frugal people.

It filters clients quite good.

When I started freelancing, I only took multi month projects that paid thousands of dollars. I never had to discuss money with any of these clients.

A friend of mine focused on per hour contracts, in the hopes they would be ongoing. His clients constantly haggled.

Does that mean you bid a fixed price?
Usually, yes.
A blind man was shopping for carpets. Another shopper noticed him and asked:

"How do you discern quality?"

"I look at the price."

Doesn't sound like good advice. When the market drops suddenly, lots of the people on the top rates won't get any work due to demand. Could you drop them at that point? Possibly but not if your mortgage would become unaffordable.

An alternative is to consider what lifestyle you think is fair for society and work it out from that. We don't all have to perpetuate the worst of capitalism that I should be paid whatever people will pay me.

My dad was a house painter and charged a pretty low rate and had work coming out of his ears which meant more choice of what work he wanted/how far away it was. He could afford to live on it and that was OK for him.

> Possibly but not if your mortgage would become unaffordable.

The solution is to not live above your means and assuming that your current income will always be there. It's important to have a buffer, especially if you are self employed. Just not raising your rates isn't really the solution to the problem.

> Doesn't sound like good advice. When the market drops suddenly, lots of the people on the top rates won't get any work due to demand. Could you drop them at that point? Possibly but not if your mortgage would become unaffordable.

Getting the biggest mortgage that your current income supports is the problem in that scenario. Being prudent and patient doesn't have to mean missing out on the good times.

> Could you drop them at that point? Possibly but not if your mortgage would become unaffordable.

That's actually why you should charge as much as you can. Build a buffer, have a way out of market drops. That kind of risk is precisely why contractors tend to charge a lot more than their salaried counterparts.

>Possibly but not if your mortgage would become unaffordable.

This has nothing to do with your rate or the market but your inability to avoid crippling lifestyle creep.

"Lifestyle creep" is a great term! Not to be confused with the creep lifestyle of course.

My own lifestyle creep has become problematic, but thankfully not yet crippling, and I'm working to claw back some of that creep. But not in a creepy way.

finding your worth and financial education are orthogonal IMO
This is a good way to burn your network. A better way might be to estimate your value and play around a little bit at the top end. A previous comment about having a high rate for jobs you don’t really want is clever.
To put it a similar way: If you get 5 LinkedIn recruiters reaching out to you a month looking for contractors, and you need a new contract once every 6 months. That's 5*6 = 30 opportunities per contract period. You can only do one, so price your services such that only 29 of the 30 will say you're too expensive (or to play it a bit safer, let's say 9 out of 10).
I did this, and then after a while new clients started telling me they would pay me more than the rate I quoted them. That was an interesting flip.
My rate is 165 USD/hr, but I’ll drop it as low as 135 for a long contract (6 months+). I do custom software for the refrigeration industry (mostly simulations, sensor data logging, a lot of web apps, etc.). But yeah like another poster mentioned, I just raise it every time I work with a new customer.

Imo hourly rates are kind of bogus because not every hour is the same and hours can’t determine value. Generally I negotiate a weekly rate @ 35 hrs / week and try to deliver something valuable every week. The amount of hours I actually work in a week varies.

How do I get into your work?
You have to be pretty cool.
No, you have to be trying to be cool.
I see what you did there.

When my fridge stopped working, I didn’t think it was cool.

Mine was the compressor last week. Daggum LG
Don't be so cold...at least it wasn't a Samsung...
Assuming you're looking for contract work in general and not specifically refrigerators, he sets a good example for how specialization gets you consistent work.

Basically, find a niche industry (refrigerators, greenhouses, toy cars, whatever), find an audience, think about what they could use, and acquire the skills to give it to them. I used to be an actuary before I did software, I plan on going back to my old companies and contracting myself because I know they have data analytics needs I can meet.

If you want an excellent book on this topic, read "Soft Skills" by John Sonmez. Excellent book for shaping your career.

A lot of niche industries e.g. around embedded might pay less than web development, ironically.
Yea but the metric of success in embedded mught be more clear than web, which tends to be more customer facing.
I looked up the book and the search engine suggested the search "John Sonmez scam". I guess he's not in good standing in the industry or the Web in general.
Excellent. I do bluetooth mobile apps for the refrigeration industry, and currently thinking about leaving my job for something in USD...

I always say the number 50 USD/hour, since I feel like recruiters/platforms expect for a LATAM based dev to charge a bit less..

You're underselling that hourly rate pretty hard. There's a comment above about the fully qualified labour rate. Its worth a read, and from experience you need to be placed higher with the rate than $50 USD.
Cool I've been working on an algorithm to predict when an industrial refrigerator is going bad for a few months now. I wonder if our work overlaps at all.
Hey cool I'm working on power metering for industrial chillers and hope to learn how to notice this too.
$250/hour for senior engineers and $150/hour for more junior contributors.
Which location are you seeing those rates?
We're all-remote and take international clients, and charge the same rate everywhere.
In Canada contractors who work for the recruiters who supply resources to the Canadian government can expect these kind of rates: Experienced DBA ~$80/hour System Analyst/Platform Analyst ~100/hour Security Assessor or Practitioner from $115 to $125/hour

Front end developers who know a JavaScript framework, Power BI developers and anyone with cloud experience are in demand at top rates.

Then there are the gold ring jobs that pay over $200/hour. An example might be a subject matter expert on deploying Splunk, CyberArc or Sailpoint at an enterprise level. Usually you are working for a name brand consulting firm.

The recruiters add 30% to your rate and pay you net 30. Direct contracts with the government are possible but tend to be more short term

What would application or full-stack engineers expect to charge? I'm Canadian and have often wondered about who's behind the broad spectrum of quality in our country's online offerings.
Spent many years in this game, and Canada is so public sector heavy as a market, that the govt consulting rates become defacto institutional rates. There are only like 5 banks.

The system runs on "vendors of record," where govt uses contracting agencies as a layer to keep people arms length and not employees - but also the vendors handle payments, insurance, recruiting, etc. If you want to make real money in Canada, you get out of the talent/delivery side and into scaling as a VoR where you run consultants and just handle the money. That's true everywhere, but this general contractor model defines most tech companies in the country. The only reason I don't do it it because I'm a nerd who likes to solve problems.

My rates aren't for the value of my time, it's for the value of my clients' time and how much of it I yield for them in short conversations that save entire teams weeks of burn sounding things out for themselves, or that provide the insight that moves much larger decisions. I'm not rich, but it gives me the freedom to manage my time to focus on my myriad other intense interests.

In terms of rate, learn negotiation to discover how to make the best quality deals you can independent of top line numbers, and having opinions about it without having read the foundational works is as naive as it sounds. I don't do hourly anything anymore unless I've been on the bench and have to take something (always say yes when you've been on the bench, just take the money).

Flat rate is great if you can get it (private sector only), but in between is a day rate that you bill at a minimum of 1 or a 1/2 day because when you have more than one client (e.g. not just a job) you need to price in the opportunity costs of working for one client over the other. Context switching is opportunity cost. It's not on you to get better at it for anyone, it's an economic factor you have to price in to generate positive yield on your time.

Also, there is a stupid-consultant pattern where they say, "I only do X" or "I only do day rates." and leave it hanging as a challenge to the recruiter, who very rationally will call your bluff. The correct way is, "I achieve these outcomes, and most of the time in orgs is spent waiting for things to happen, so yes the day rate is high, but not only is it worth it in the time you get back with the right outcomes and answers, but the value is you aren't paying me to wait around all week for your people either." And that's how you add clients.

I deliver so much value that my clients don't even see the money go, because there's pretty much nobody else available who is as interested in solving their problems as I am in my field. I do this because I love it.

Consulting costs in institutions are estimated around the unit of an FTE (full time equivalent), which is about 250k/year in total cost to the client. How much the person delivering the work gets is invisible to the client, and most contractors don't know what their vendor's deal with the client is. That's why it's a business. If you are talking to someone hiring contractors, they're likely measuring their costs using this figure as an anchor. Where you lose is that 4mo's of lost income from being on the bench is immensely costly, and reduces your average cash flow over a 5 year period, etc. If you don't have a plan for the cash flow to invest it in something, you're much better off as just a regular employee.

My most recent bill rate was $177/hr for a LT gig, doing performance optimization and FE web arch. But I'm an outlier; $100/hr is a commonly-cited budget cap for similar contracts. Higher effective hourly rate is feasible w/ fixed-price / value-based projects (more "strategic consulting", less "contract worker"), but it entails risk.
Follow Jonathan Stark and listen to ditching hourly. At the time I triple my income instantly following his advice. He will change the way you think.

The tech doesn't matter, you need to solve your client's problem. If it is painful and you have the right clients you can get a lot of money.

$124 AUD/pH. Contact usually renewed with same company each year.

DevOps admin/Microsoft stack -SharePoint -CRM -DotNet

80% of my time is spent automating with PowerShell

Between $50-$80, senior engineer and consultant.
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Not sure where you live, that seems pretty low for your seniority. I'm going into consulting so I'm curious:

1. Do you do it full time? 2. Do you get more clients than you can work for? 3. Are you comfortable financially?

1. I work full time, on a set of projects

2. if all works out, I'm booked for the next 24 month straight - if I do not have clients' projects I have more than enough own projects to work on (I actually wish for some time off for years, but it never happened)

3. I do not live in the us, but in a rich economy and I am comfortable financially; compared to many people I know I live a simple life, why is probably why I do not need to charge $100+ or more - I'm in the top 10% wealth bracket already and looking forward to three more productive decades.

I know people with way less experience charging more, but I'm in no rush.

I do backend Java development as a mid-senior engineer (~10 years of experience). I have a good grasp of SQL, git, Spring, ...

I do 35€/hr in central/southern Europe, working for a local fintech company (2-3x what I'd get as wage). I plan on rising my rates later this year. I was in talks with a US company, and they balked when I requested 42$/hr as that was what they paid their employees from the US.

I'm sorry for maybe being too frank but 35 eur/h is way too little. It's a bit below full time employment rates level even for Poland. You can get 40eur/h almost instantly anywhere. Some agencies are willing to pay up to 90eur/h for frontend devs as far as I've seen. It's much harder for backend development but 40-50eur is still easily obtainable. I'm looking right now and most offers come down to 40 eur/h for mid/senior .NET development.
Full time devs in Poland get 6k€ pre-tax? The best offer I got last time I searched was 4k€ pre-tax for full time where I live (~50k/year).
If you look through f.e. justjoin.it, most Senior offers are between 20-30k pln(4,2-6,3k eur), most western companies will offer you 40 eur/h from my recent experience which would amount to 6,4k eur/mo. I'm personally looking for something between 45-50 eur/h and I'm not having much luck, but I already had few 40 eur/h offers within last few days(for .NET). Also Dropbox opened in Poland and offers something around 30-35k pln/mo, at least that's what a friend got there.
You should rise your rate to 2-4x that, and only bother talking to companies that accept such rates (possibly in other regions). If they haggle and you like them / the project, give a symbolic discount like 20%.
Where do you find work as a contractor btw? I tried LinkedIn and Hacker news, but didn't get that much uptake.
I know you probably should request at least 80 eur/h as a freelance but finding a company willing to go for that out of nowhere is impossible. You need really good network to be able to do this. Chance of a company offering a random dude from the internet those rates is near zero. They can hire two cheap devs for that and profit much more, even if those developers will do worse job than you. A lot also depends on the stack you work in. .NET is not as hot as React f.e.
In the UK, according to Indeed.com, there are as many .Net jobs as Java. Comparing React with a back-end technology such as .Net is apples to oranges, no?
Are you speaking from the experience of polish contractor?
My uncle who's a mechanic, bills 35/40€/h and it's not expensive. If you go to any retail mechanic the rate won't be lower than 70€/h.
So does my mechanic, but he does a harder job and has 100k€ in tools. Also, a mechanic can only charge when he has customers, where I can do 8hrs/day for a single customer for ages.

That being said, I know the rate is low comparatively for the wider market, but it's still high locally.

Who charges when they have no customers? Who do they charge to?
A mechanic gets a customer for 2 hours, then needs to spend time finding another. I get a customer for a year, then spend time finding another.

Nobody charges when they have no customers, but some spend way more time finding them.

A mechanic has multiple customers at the same time.

If they were to work for 2 hours and then find another customer they'd be broke.

It used to be $225/hr. But I don’t have an hourly rate anymore and I basically never will.

You need to understand that as a contractor clients value more than just your time and the work you do. They value flexibility in staffing, getting an outsider’s opinion, their own time, working with a true expert, and making progress on projects which they can show off to their boss.

That’s why for all my work I scope project fees plus monthly retainers. The retainers are use it or lose it. Then I focus on delivering the best possible experience for my clients.

By switching to this model I do about 3x my previous earnings. And my clients are happy (I haven’t lost one yet).

It doesn’t make sense to become a contractor just to remain a wage slave.

(Before all the “I can’t do this because my situation is different”: You are full of it. Anyone can do this.)

I've been out of the race for about 7 years but had this exact same realization and agree with your position 100%.
Are you working in a specialized field or going on reputation mostly ?
There are probably a half million people who do what I do. I go on reputation and sales ability. Anyone can learn to improve both for themselves.
so how do people find you and how do you convert them? do you do cold calling?
Hi, some people need health insurance for themselves and their family, a retirement plan, and predictable financial stability in their lives.

> You are full of it. Anyone can do this.

Your part to whole fallacy aside, in the real world, there are different constraints on people and family units other than trying to make the most amount of money all the time.

I have all of that. I buy it with the money I make.
To be clear, contractors charge a higher rate exactly because of what you describe. If you make $50/hr as an employee, you'll need at least $100/hr to pay for all the overhead with insurance, accountants, self-employment taxes, FICA, etc. These costs are mostly invisible in bigger orgs.

It may seem like contractor wages are greedy, but know that companies are willing to pay good money for domain expertise. Especially with all the friction of hiring a new full time employee.

That's not how taxes work at all..
It's not just taxes, though. It's the difference between salary and what's called Fully Burdened Labor Costs.

Say you're comparing eg. a FTE with $115k salary, and 4 weeks vacation. Naively, a contractor working those hours is 115 / 48 weeks / 48 hours = $60/hr for the same salary.

But the employer is also paying out payroll taxes, insurance, office space/supply expenses, retirement plans (401k) - this typically adds up to 25-30% on top of the base salary.

Meanwhile, the contractor also isn't expecting their position to be a long-term gig, and (at least if you're not at an agency) also is managing a business so needs to account for business overhead (legal/accounting) and time spent lining up more business, which is un-billable. If they worked 4 days weekly at the contract gig and 1 day as overhead, already they need to bump salary expectation by 25% to keep even. And if you want to account for downtime between gigs, that number gets higher much quicker.

Fully burdened employee costs are normally 150% of salary
yes but that is from the perspective of a big co adding on employee costs and not a consultant that is self employed. you need to make at least 2x what an employee makes in total comp.
I think they meant "anyone can switch from hourly to project-based/retainers," not "anyone can switch from full-time to contracting."
When should I have a monthly retainer? How do I sell it to my client?
You basically reserve time for them. If they don't pay the retainer, they won't have any guarantee that you'll have time for them when they need you.

> When should I have a monthly retainer?

It provides you with a certain amount of income safety, allows you to schedule your time better ahead of time and also prevents you from trying to make time for too many clients at once. (Imagine if multiple clients suddenly have an emergency and ask for your help.)

> project fees plus monthly retainers

I am new to the contractors game, could you elaborate a bit more on what that means?

Do you charge hourly + some monthly flat rate? Is it for short term contracts?

Can you describe the conditions of the retainer? Is there any quantity of work included? What benefit it gives to the client on retainer, compared to new client that contacted you?
So the retainers are subtracted from the project fee?
THIS. If you're not charging per project, you're a salaried employee, only without the guarantees and protections given to one.
If you’re selling your time, you’re a salaried employee. The project fee will, in the end, also just account for the time you need to finish the project + some safety buffer. You’re basically just being both your boss, who would usually transform a client payment to savings and your salary, and you the employee.
My wife handles NetSuite and some Salesfoce outside developers as part of her role. She says they pay agencies $180-$230/hr for devs, depending on the person, seniority level, task, etc. I know that many times the developers are in India, or other countries with lower wages, and often they need a lot of oversight.

IMO your rates are too low, assuming that you are talking about US-based customers and you are US-based as well. $150-$175/hr would probably be palatable to your customers.

I can’t seem to break $130 hr. I have about 7 years of experience.
Depends on the customer. The largest rate I used to take was $500/hour (for a 10 hours project, so it haven’t made me a millionaire). The smallest is of course free, but the actual commercial smallest was probably $80/hour (for a long-term project). (I live in Switzerland, which is quite expensive).

It goes without saying that there are times when I don’t have any projects in the pipeline, so I have to spend some time on finding another set of clients. The longest such interval has been about 6 months.

What kinds of things are you doing to find clients?
Asking my existing clients for references, profile communities (the industry I work in is small enough), LinkedIn.
Same country and I received quiet offers with a wide range: From senior engineer at a rate of 65USD/h up to some product/project engineer work for the same company (other bodyleasing company though) 120USD/h.

I am bit confused on how to establish a solid rate as it seems I had zero negotiation options. Thanks for your advice.

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OT, but important: don't bill hourly. Do a day rate.

https://news.ycombinator.com/item?id=4103417

You can benchmark day rates by your hourly rate, if that's easier for you to think or talk about. Your benchmark hourly rate should probably start at 150%-200% of your salary (backed out to hourly). It can reasonably go much higher. It can't reasonably go much lower.

> your salary (backed out to hourly)

Is there a standard rule of thumb for "hours worked in a year" at companies?

Off the top of my head I come up with ~ 1700 for my last salaried job:

365 - 104 (weekends) - 32 (vacation) - 10 (holidays) - 5 (sick) = 214 days or 1712 hours @8/d.

Also I think for "your salary" you should use your total compensation but maybe that's what you meant.

the "quick maths" way is 2000 hours/year

50 weeks, 40 hours per week. Dividing/Multiplying by 2 in your head for quick estimates easy.

For more accuracy, do what you did.

The standard rule is 2080 hours, it's 52 weeks * 40 hours. You might say, but what about vacation, and that's fair when talking about an employee-employer relationship but you're contracting. So your rate calculations have to include all your costs, including your vacation/sick days/etc.
> So your rate calculations have to include all your costs, including your vacation/sick days/etc.

If I understand you (and the other replies) correctly, the advice is to ignore the benefit value of PTO when estimating the hourly equivalent rate, then add it back in after the fact based on... something?

Is there a better formula than $TOTAL_COMP / $TIME_WORKED?

Ultimately, your work has to be sold or monetized either by you or your employer. Rarely do we know exactly what benefits our employers get from our work. A helpful starting metric is to estimate what your employer's costs to employ you are. Employers pay for time off, benefits (health, retirement, professional development, etc), and employment taxes that you'll now be responsible for directly.

Folks get hung up on rule-of-thumb advice like hourly rate * 2.5 because they're thinking about their take-home pay and not the cost of employment. In many defense contracting roles, the "fully burdened rate" for contracts is 2.9-3.5x the employee's pre-tax pay. When switching to contracting you can compete by offering better services and by undercutting your (large company) competition -- and that's just where you start. Once you establish yourself as a better performer you can demand a higher price also.

The rule of thumb estimation number I've always heard for calculating a salaried job's hourly rate is 2080:

365 / 7 ≈ 52 (weeks) * 5 (work days per week) * 8 (hours per day) = 2080 hours per year

Given that very estimated number, vacation, holidays, and sick time all count as extra benefit.

One convenient aspect of this number is that if you go ahead and factor in 2 weeks of PTO/holidays/sick days, then the number of hours actually worked drops to 2000. That makes the mental math tremendously simple, albeit not 100% accurate: 100k salary / 2k ≈ 50 per hour

This is very convenient, but it seems to ignore (ergo lose) the value of the rest of the time off.

How do you account for the extra days, in my example it would be almost 300 hours' worth of value I get in addition to the salary?

It depends on the job. I prefer charging a flat fee over an hourly rate when possible, but in either case, the rate varies depending on the nature of the job and the company.
I'm fixing some WordPress websites on the side for 60 Euro/hour for clients from earlier days. For new clients I'd look into 90 Euro/hour.

Your work is much more complex though, your rate should therefore be higher, I think, especially if this is your main job.

Would it make sense for you to switch to another billing model, like "per module" or does billing per hour work fine for you?

edit: Based in Germany

In my experience German companies pay half or third of what US companies pay.
Yes, because lots of expenses are already paid by the employer, so no need to ramp up the loan.
Ah, yes, all the expenses my clients pay for me.
Ah, that way around. Sorry, didn't get that you looked at it from that angle.
I charge around 75$/h for backend and devops work. I started at 42$/h two years ago. Increasing the rate at every contract. I usually only bill coding hours which is around 5h/day for me, but I realized that it is not a good strategy.
As someone that works 9-5 and looking into freelance, why

> that it is not a good strategy

?

Because as an independent contractor/consultant you're spending a lot of time meeting with the client, making or reviewing plans or reviewing planning docs, researching things, just thinking about the problem, and so on... These things become a sizable portion of the time you spend on a client, and more importantly they increase the value you provide to the client. Why would you not charge for it?
Because coding is only a small part of your job as a consultant. Your job is to alleviate your client's pain points, pain points they are incapable or unwilling to alleviate themselves. There will be coding. There will also be design, education, testing, documentation, a certain amount of hand holding possibly, presentation, and possibly travel. By just billing coding you are vastly undercharging.

Consider this... Let's say you make $100k as salary, with decent benefits, etc. I calculated it once and I would need $60k to replace my benefits (I make more than $100k). To make consulting worthwhile financially you would then need $100k+60k+??k. For salaries under $120k doubling to get your target income as a consultant seems to be a good rule of thumb. For salaries over $120k, maybe somewhere between 150-200%.

As other have said, never charge by the hour. Charge costs + weekly retainer, or monthly retainer. When I was a freelance consultant I did costs + hourly, and it was a mistake, but I was young.

Because you have work to do that isn't coding.
100 EUR/hour although I don’t bill per hour but per day. This is without VAT and for Germany, but I charge the same for clients from other countries as well.
Hi, do you add VAT on top of that? Also, do you count a day as 8h or how does it work?
$50 USD for full-stack development. mid-senior level.
Are you US based? Companies are hiring mid to senior devs at $150k/yr. That is way under market rate.