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How do successful dev teams control "appendage" features? Consensus is time consuming to build.
I want to know as well.

My guess is one or two people take charge of the product direction, be they developers, or business development, or whatever.

(I've been on a few teams where one person has taken this Product Manager-esque role, and made sure we don't run off the path and into the Brambles of Indecision.)