Ask HN: Roast My Landing Page

14 points by flurly ↗ HN
Hi HN,

We often get a bad rap for being too critical of newly formed projects. However, I think this is actually a strength of ours. There is always going to be the dropbox or airbnb that we completely miss, but for 99% of other startups, I think our tendency to give ruthless feedback is actually net helpful.

In that vein, I'd like to invite HN to roast the landing page of my newest project. My co-founder and I did spend a lot of time on it, but that's no reason to go easy on us.

Let it rip!

https://beamanalytics.io/

28 comments

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Looks good but you can't scroll the tables on mobile
Thank you for the feedback! Will fix!
blue is a very bad colour for the website
I'll agree to disagree. Thank you for the feedback!
Is "affordable" really the differentiator you want to be going for? Cheap customers are the absolute worst.

Your pricing seems to imply it's a one-off payment of $11 btw

What this person said - the single biggest, clearest message that you're sending with this is that your product is CHEAP. Cheap is fine, but I'd recommend leading with the actual value that your product can produce for customers. Cheap can come at the end, when they're making a decision between your product and another one.

Also, analytics is plural, so your major headline should be "...analytics that are..."

Also agree with the "affordable" highlighting, adding that the large zigzag underline jarred my parsing of the rest of the sentence. As for "analytics" I can see treating it as a group like mathematics so singular can also be ok. In these cases I search "x is" and "x are" and see what has higher count.

The only new thing I'll mention is the middle pricing should be called something default and innocuous like "Standard" rather than "Commercial" that sounds like more than I should need.

Changed :) Thank you for the feedback!
This is basically a carbon copy of https://tailwindui.com/templates/salient
Honestly, I wish more people would make carbon copies - we care about the product being described, not your graphic design chops. If there is a design that just works, and you just use it -- great!
If this is true, then there is a business around creating the Bandcamp of startups.
Thanks for the feedback!
1) It's not obvious that the carousel thing towards the bottom of the landing page actually moves?

2) Who guarantees the GDPR etc. compliance? Did you work with an independent, outside law firm to confirm compliance?

Thank you for the feedback!
On iOS Safari with Noir (dark mode plugin) said it detected a native dark mode and therefore ignored the page, but your site is not actually in dark mode. Overriding that, the site inverts properly.

Not sure if that's a deficieny in Noir or your site.

And (that's typical for modern landing pages) there's quite a lot of vertical whitespace. But I'm from the dense display usage crowd, so take this with a grain of salt.

Thank you for the feedback! Will fix!
To me this looks like a template page that I've seen 1000 times before.
I agree, but I don't see that as a negative. It's a "SaaS" page with all the right buttons in the all the right places. It looks legit and I know how to navigate it.
Thank you for the feedback!
(On Desktop Firefox, 1280x800)

Your front page loads fast (like, lightning fast), looks like a "real" SaaS and doesn't go overboard with dumb shit like animations.

I immediately realise what your product is and does without needing to interact with the page in any sense.

In short, the page itself is really good. The only thing that jumps out is that there's maybe too much top padding on each section (set your resolution to 1280 x 800 and click the "pricing" button on the top, you'll see what I mean).

As for the pricing tiers themselves, they just seem a bit odd.

The $11/mo plan doesn't seem as transparent as it could be (Is it per site or per user? How many views are included per month). Paying for excess views also scares the shit out of me, since there's no limit to the amount of hits you can generate if you go viral.

For the free plan, 100k views is a lot for a small business site. I don't run analytics, but even when I did I'd see less than 1/10th of that traffic for a fairly popular eCommerce page that was generating thousands per month (until, as hinted at before, I got to the top of Hackaday and then suddenly blew through that limit in 2 days).

Haha that was not expected. Appreciate the feedback!
Your chat button hides twitter button at the bottom of the page.
Good catch. Thank you for the feedback!
"Cohort Retention" cut off on mobile :(
Good catch. Thank you for the feedback!
We specialise in making founders cry for a living, would love to oblige! We just launched https://roastd.io to do this!