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Well, this is quite immature (on brand) but very funny.
It is kind of funny. So of course all of @dril’s followers will #blocktheblue

Twist: @dril paid but just wanted cover.

How do you prove you haven’t paid $8?

when the gifted users visit the “twitter blue” section of the app it still prompts them to subscribe. if they actually paid it wouldn’t be there any more.
The blue checkmark already lost its value when it no longer represented verification. Now it means either someone was willing to pay $8/mo for it, or it means they were not willing to pay $8/mo for it.

What could he possibly do to take yet another step into uselessness?

The checkmark policy eludes me. Most of Musk's bad decisions are either:

1. Poorly executed cash grabs

2. Childish 'trolling' behavior

3. Ambitious moonshots

The $8/checkmark/month doesn't directly fit into any of those categories. It could be 1. but I think even Musk can scrape together enough brain cells to realize that it would be an immediate disaster.

The blue checkmarks were a large part of his original beef with Twitter.

Charging for blue checkmarks was always a key part of his proposal for "fixing" Twitter. Backing down on that aspect would be equivalent to admitting that he was wrong.

I think it was an attempt at 1, the issue being that Musk doesn’t understand people and presumably refuses to take advice.

At this point, it’s comical, tho. You’d think he’d have stopped digging by now.

Musk's decisions are all three in a co-dependent relationship:

It seemingly starts as (3), then in time it's revealed to be just (1), but he's too embarrassed to admit, so he drowns all signal in the noise of monkeying around and claiming it's (2).

For example, he wanted to use his "cave mini submarine" to save those children in Thailand (3). But in time it was apparent he has no idea what he's doing, and he's risking the lives of these children to do PR for Tesla on their back (1), which hero diver Vernon Unsworth spelled out for the media, so Elon Musk lashed out calling him a "pedo-guy", and then in court claimed he's just messing around and that's a harmless insult from South Africa (2).

This is just a tiny example. You'll notice all his companies start with moonshots for the investors, then it's about him personally getting shares, power and money, and finally he masks it all with inane behavior and trolling.

The sad thing... is that it works. Say, it worked for his "taking Tesla private, funding secured" tweet. "Oh, I was... just joking!" Boom, case dismissed. Is it any surprise he keeps using the same rulebook?

> I think even Musk can scrape together enough brain cells to realize that it would be an immediate disaster.

He's proving otherwise.